Avina review
A visitor identification platform for teams tying intent signals to sales outreach.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Avina is a web-based B2B sales platform for revenue and sales teams that need to identify website visitors and turn engagement into outreach. Its X-Ray Pixel can reveal visitor names, emails, titles, and companies while tracking page views, time on page, scroll depth, highlights, copy events, screenshots, and CTA clicks. The platform also supports reverse-IP company resolution, contact enrichment, CRM synchronization, Slack alerts, sales-sequence routing, and AI-assisted workflows.
Pricing is organized into four monthly plans. Starter costs $259 per month and includes signal management, automations, AI research and drafting, plus connections such as RB2B, Vector, and Clearbit. Team costs $879 per month and adds AI Outbound, Tech Stack signals, CRM sync, and CRM automations. Growth costs $1,699 per month and adds AI account scoring and unlimited integrations. Agentcy costs $2,999 per month and adds a fully managed service, signal strategy, managed AI outbound, and enterprise data security. A 7-day trial is available without a credit card.
Avina fits teams that want visitor identification connected directly to sales execution rather than a standalone analytics view. Its integrations cover Salesforce, HubSpot, Attio, Close, Outreach, SalesLoft, Apollo, Instantly, Reply.io, Marketo, Pardot, Salesforce Marketing Cloud, Iterable, SendGrid, and Google Ads. Web and API access support workflow connections, while automations and webhooks extend routing options. Teams seeking contact reveal, reverse-IP lookup, CRM write-back, and sequencing in one platform should consider Avina. Organizations wanting a free plan, lower monthly entry pricing, or a narrower visitor analytics tool should look elsewhere.
Avina pros and cons
- Where it wins
- Real-time visitor identification with behavior tracking and contact enrichment
- CRM write-back, alerts, scoring, automations, and webhooks
- Connections to 15 CRM, marketing, advertising, and sales tools
- Where it doesn't
- Monthly pricing starts at $259 with no free plan
- AI account scoring and unlimited integrations start at Growth
- The fully managed Agentcy plan costs $2,999 per month
Avina fact sheet, pricing and score →
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