AudienceLift
AudienceLift: A real-time audience workflow for teams activating intent-based media segments. Ranked #14 of 18 in Audience Data Providers by our editors (7.4/10); pricing: Paid; best for teams building real-time intent and propensity audiences.
At a glance
- Editor score7.4 / 10
- PricingPaid
- Best forTeams building real-time intent and propensity audiences
- Free planNo
- Data sourcesBoth
- Founded2020 · London, England, United Kingdom
- Facts checked24 Sep 2026
Where it wins
- Persistent cross-domain ID links first-party and open-web signals
- Propensity personas support retargeting, lookalike and exclusion audiences
- Real-time persona reporting with multi-touch attribution options
Where it doesn't
- Paid product with no free plan
- Activation destinations center on Meta, Google and programmatic platforms
- Multi-touch attribution is an additional paid feature
Our verdict on AudienceLift
AudienceLift is Anonymised’s audience data product for advertisers that need to connect customer records with live intent signals. It maps first-party data to a persistent cross-domain ID, enriches profiles with open-web behaviour, and builds propensity-scored personas. Mid-market and enterprise teams can use those personas for retargeting, lookalike and exclusion audiences, then activate them through their own media seats.
The published pricing model charges 15% of spend on ad sets, asset groups and line items that use AudienceLift data or insights, with access arranged through Anonymised. There is no free plan. Activation is designed around Meta, Google and programmatic advertising platforms, making the product a fit for teams already operating campaigns across those destinations. AudienceLift runs as a cloud service and is available through web and API interfaces.
Its standout capability is the combination of identity resolution, real-time signal enrichment and dynamic audience optimisation as conversions arrive. Reporting can be broken down by persona and channel, while attribution supports last-touch and multi-touch models with harmonised windows up to 90 days. Multi-touch attribution is a paid add-on. Choose AudienceLift if your buying program needs continuously refreshed propensity audiences and cross-channel measurement; consider another provider if you need a free entry tier, a broader set of named activation destinations or a narrower audience data workflow without ongoing media-spend fees.
Your product? Our editors can test AudienceLift in depth and publish a review, labelled as paid · from $149/mo →
AudienceLift pricing
AudienceLift fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Data sources | Both |
| Audience building | Yes |
| Activation destinations | Not verified |
| Identity resolution | Yes |
| Data refresh | Real_time |
| Deployment | Cloud |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | GDPR |
| Built for | Mid-market, Enterprise (editorial estimate) |
| Integrations | 3 integrations: Meta, Google, Programmatic advertising platforms |
| Pricing | Paid |
| Website | anonymised.io |
| Facts checked | 24 Sep 2026 |
AudienceLift integrations
AudienceLift lists 3 integrations on its own site.
- Meta
- Programmatic advertising platforms
Alternatives to AudienceLift
- Comscore Audience SolutionsMeasured audience segments span demographics, TV, streaming, gaming and digital campaigns.8.8
- Experian EnrichmentA flexible enrichment service for teams matching customer records to consumer attributes.8.6
- PermutiveA publisher-focused platform for building, modeling and activating first-party audience cohorts.8.5
See all AudienceLift alternatives →
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Featured on iTechGuides
AudienceLift is listed in our Audience Data Providers directory. Add the badge to your site — it links back to this page.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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