Analyse² for Retailers

At a glance

• Editor score
  Not yet scored
• Pricing
  Pricing on request
• Best for
  Retailers planning localized assortments and space
• Free plan
  No
• Retail data sources
  Mixed
• Founded
  2004 · Espoo, Finland
• Facts checked
  24 Sep 2026

• Where it wins

  • Plans category and item-level assortments, with store-cluster localization.
  • Forecasts demand and recommends listing or delisting items.
  • Shares POS and loyalty insights with supplier partners.

• Where it doesn't

  • Pricing is available through sales rather than published plans.
  • Pricing and campaign planning are add-ons, not core modules.
  • Its business focus may not suit smaller retailers seeking a free plan.

Our verdict on Analyse² for Retailers

Analyse² for Retailers brings assortment planning and collaborative category development together for retailers. Its planning tools cover category strategy and budgeting, item-level choices, and localization by store cluster. Demand forecasts and listing or delisting recommendations support decisions about which products belong in each assortment. The product is aimed at mid-market and enterprise retailers planning assortments and shelf space, rather than businesses looking for a free, self-serve tool.

The planning scope extends from assortment targets to the physical shelf. Retailers can optimize assortments against selected targets and use space-aware assortment and shelf planning. Product launch, promotion, basket, shopper, and regional analyses add views of category performance and customer behavior. Pricing and campaign planning are available as add-ons, so buyers should distinguish those options from the core assortment and analytics capabilities when assessing fit.

Category Analytics is designed for retailer-supplier collaboration: retailers can share POS and loyalty insights with supplier partners through category, product, promotion, basket, shopper, and regional modules. That makes the product relevant where partners need a shared view of category activity, alongside localized assortment decisions. According to the vendor's site, prospective customers can request a demo, and according to its pricing page the approach is to contact sales rather than select a published plan. Email is the listed support channel. Retailers seeking assortment localization, shelf planning, and partner-facing analytics should consider it; those wanting public plan pricing or a free plan should look elsewhere.

Analyse² for Retailers pricing

Analyse² for Retailers fact sheet

Alternatives to Analyse² for Retailers

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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

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