AdvocateHub
AdvocateHub: A broad advocacy platform for teams combining referrals with community programs. Ranked #11 of 41 in Referral Marketing Software by our editors (7.7/10); pricing: Pricing on request; best for advocacy teams adding community features.
At a glance
- Editor score7.7 / 10
- PricingPricing on request
- Best forAdvocacy teams adding community features
- Free planNo
- Referral linksYes
- Founded2010 · Toronto, Ontario, Canada
- Facts checked20 Sep 2026
Where it wins
- Custom referral links, click tracking, lead management, and milestone tracking
- Challenges, points, badges, leaderboards, rewards, and segmentation
- Community discussions, moderation, knowledge base, ideation, and Q&A
Where it doesn't
- Pricing is contact-sales only
- Broader advocacy and community scope may exceed referral-only needs
- The Digital Community plan adds capabilities beyond a focused referral program
Our verdict on AdvocateHub
AdvocateHub is Influitive’s customer advocacy platform for organizations that want to mobilize customers as advocates. It supports referral campaigns, advocacy challenges, personalized campaigns, customer communities, references, reviews, rewards, and analytics. Referral teams can create custom links, track clicks, manage leads, and follow milestone progress. It is aimed at companies managing customer communities, including software organizations ranging from SMBs to large enterprises.
Pricing is contact-sales only, and there is no free plan. The Customer Advocacy plan covers activation and advocacy, personalization and targeting, loyalty and rewards, pre-built templates and campaigns, and analytics and ROI reporting. The Digital Community plan includes everything in Customer Advocacy, then adds discussions, moderation, a knowledge base, ideation, and Q&A. Reward options include company swag, dinners, training sessions, charity donations, and gift cards, giving teams several ways to structure advocacy participation.
Platform fit is a central strength. AdvocateHub supports web and API access and connects with Salesforce, Marketo, HubSpot, Eloqua, Zapier, Tango Card, Upland RO Innovation, and Point of Reference. CRM and marketing automation integrations can connect referral activity with lead progression, while analytics and ROI reporting help teams assess program outcomes. The trade-off is breadth: teams seeking only a focused referral tool may find the advocacy challenges, community features, rewards, and engagement functions broader than necessary. Choose AdvocateHub when referrals need to sit within a larger customer advocacy or community program; choose a narrower option when referral links, tracking, and payouts are the primary requirements.
Your product? Our editors can test AdvocateHub in depth and publish a review, labelled as paid · from $149/mo →
AdvocateHub pricing
All 2 AdvocateHub plans and prices →
AdvocateHub fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Referral links | Yes |
| Referral codes | Not verified |
| Reward payouts | Company swag; dinners; training sessions; charity donations; gift cards |
| Fraud controls | Yes |
| Attribution window | Not verified |
| Participant limit | Not verified |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | SOC 2, GDPR |
| Support | Phone, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 8 integrations: Salesforce, Marketo, HubSpot, Eloqua, Zapier, Tango Card … See all → |
| Pricing | Pricing on request (source) |
| Website | influitive.com |
| Facts checked | 20 Sep 2026 |
AdvocateHub integrations
AdvocateHub lists 8 integrations on its own site.
- Salesforce
- Marketo
- HubSpot
- Eloqua
- Zapier
- Tango Card
- Upland RO Innovation
- Point of Reference
See all AdvocateHub integrations →
Alternatives to AdvocateHub
- ReferralCandyA mature referral platform with strong ecommerce integrations and usage-based fees.8.9
- ExtoleExtole combines referral orchestration, audience targeting, testing, rewards, and analytics.8.8
- Mention MeA referral platform for enterprise brands that want measurable, optimized advocacy programs.8.7
See all AdvocateHub alternatives →
Also Ranked In
AdvocateHub is ranked in 6 of our directories.
Used AdvocateHub? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used AdvocateHub for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
Write a reviewTwo minutes · verified accounts only · read by an editor before it appears
Featured on iTechGuides
AdvocateHub is listed in our Referral Marketing Software directory. Add the badge to your site — it links back to this page.
<a href="https://www.itechguides.com/products/advocatehub/"><img src="https://www.itechguides.com/best/badge/advocatehub.svg" alt="Featured on iTechGuides" width="230" height="46"></a>
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
Last updated · How we research and update