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In the updated Copilot app for Windows 11, sign in with your personal Microsoft account and go to Settings > Personalization. Turn Allow ads personalization off. This stops ads from being personalized; it does not remove ads from Copilot.

Turn off personalized ads in the Copilot app

  1. Open the updated Copilot app and sign in with your personal Microsoft account.
  2. Open Settings, then select Personalization.
  3. Turn Allow ads personalization off.

Microsoft’s instructions describe this setting in the Copilot app rather than as a Windows 11-only control. They apply to the updated personal Copilot app for web, desktop, and mobile. Microsoft says that updated app became available on August 18, 2026. For the current steps and scope, see Microsoft Copilot privacy controls.

Use the Microsoft privacy dashboard for a broader choice

To manage personalized advertising across Microsoft services, use the Microsoft privacy dashboard and open See ads and offers that interest you. This is broader than changing the Copilot app’s ad-personalization toggle.

What turning the setting off changes

The control affects ad personalization, not whether ads appear. Microsoft says generic ads may still be selected using the most recent content in the current conversation. Personalized ads may use chat history, saved memories, and other Microsoft data you chose to share. See Microsoft’s Copilot privacy FAQ for its explanation.

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Copilot personalization and memory are separate from ad personalization. Turning off memory or other shared-experience personalization controls does not replace the ad-specific setting. Microsoft explicitly says the shared experiences setting does not control whether personalized ads are shown in Copilot; see its Copilot privacy controls.

Why the Windows advertising ID is not a substitute

Windows 11 has a separate advertising ID setting for apps that use that identifier. Turning it off does not control every form of interest-based advertising from Microsoft or third parties, and it does not promise fewer ads. Use the Copilot ad toggle or the Microsoft privacy dashboard for the choices described above. Microsoft explains the Windows control in General privacy settings in Windows and Privacy settings for Recommendations & offers in Windows 11.

Quick Recap

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Dell Latitude 5420 14' FHD Business Laptop Computer, Intel Quad-Core i5-1145G7, 16GB DDR4 RAM, 256GB SSD, Camera, HDMI, Windows 11 Pro (Renewed)
Dell Latitude 5420 14" FHD Business Laptop Computer, Intel Quad-Core i5-1145G7, 16GB DDR4 RAM, 256GB SSD, Camera, HDMI, Windows 11 Pro (Renewed)
256 GB SSD of storage.; Multitasking is easy with 16GB of RAM; Equipped with a blazing fast Core i5 2.00 GHz processor.
$304.00
Bestseller No. 3
HP 14' HD Laptop, Windows 11, Intel Celeron Dual-Core Processor Up to 2.60GHz, 4GB RAM, 64GB SSD, Webcam, Dale Pink (Renewed)
HP 14" HD Laptop, Windows 11, Intel Celeron Dual-Core Processor Up to 2.60GHz, 4GB RAM, 64GB SSD, Webcam, Dale Pink (Renewed)
14" diagonal, 1366x768 resolution, HD BrightView LED, Glossy NON-TOUCH Display
$249.99
Best Value
Windows 11 Laptop with i3 Processor 15.6" Work Laptop for College Students
  • 【Efficient Performance】 Powered by Intel Core i3 processor (2 cores, 4 threads, up to 3.4GHz) with 12GB RAM and 256GB SSD. Handles multitasking, office software, online classes, and HD video streaming smoothly. Integrated Intel UHD Graphics 620
  • Backlit Keyboard & Complete Package】Comes with a cool backlit keyboard. Comes with awebcam, dual stereo speakers (8Ω/1.0W each), DC charger, and user manual – ready for late-night studying, online classes, video conferencing, and daily productivity
  • 【Vibrant Display】 15.6-inch Full HD (1920x1080) anti-glare screen with 16:9 aspect ratio delivers crisp images and vivid colors – perfect for studying, watching lectures, or entertainment. Thin-bezel design maximizes viewing area
  • 【Fast Connectivity & Expansion】 Equipped with WiFi 6 (802.11ax) and Bluetooth 5.2 for stable, high-speed wireless. Features 3 x USB 3.0, HDMI 2.1, Type-C (supports PD3.0 fast charging), and a TF card slot expandable up to 2TB – easily connect external monitors, mice, drives, or expand storage for all your files
  • 【Long Battery Life & Portable】 Built-in 11.55V 5000mAh/57.75Wh high-capacity battery delivers approximately 7 hours of mixed-use battery life – enough for a full day of classes and assignments. Lightweight at just 1.63kg (3.6 lbs) and 19.5mm thin, plus a compact packing size – easily slips into a backpack for campus, library, or coffee shop
Rank #4
15.6 Inch Laptop Computer, N4020, 4GB DDR4 RAM, 128GB eMMC,with Windows 11
  • EFFORTLESS EVERYDAY PERFORMANCE: Powered by Intel Celeron N4020 processor and Windows 11 Home system, delivering reliable, low-power efficiency for daily tasks like document editing, email, online classes, and web browsing
  • 15.6-INCH FULL HD DISPLAY: Enjoy immersive visuals on the 15.6" FHD (1920x1080) anti-glare screen with micro-edge bezels. Delivers clear details and comfortable viewing for long study sessions, working on spreadsheets, and video playback
  • RESPONSIVE MULTITASKING & STORAGE: Built with 4GB LPDDR4 RAM and 128GB eMMC storage for smooth daily essential use. Expand your storage by up to 1TB via the integrated TF card slot to easily store movies, photos, and working files
  • ADVANCED CONNECTIVITY: Outfitted with 2x Full-Featured Type-C ports for data transfer, fast charging, and dual-monitor output, alongside 2x USB 3.2 Gen1 ports and a 3.5mm audio jack for complete peripheral compatibility
  • LIGHTWEIGHT & SILENT OPERATION: Slim and portable for effortless travel or commuting. Features a 1MP HD webcam for remote meetings, 38Wh battery with 45W Type-C fast charging, and a fanless silent design for peaceful work environments.
Rank #3
Rank #2
Dell Latitude 5420 14" FHD Business Laptop Computer, Intel Quad-Core i5-1145G7, 16GB DDR4 RAM, 256GB SSD, Camera, HDMI, Windows 11 Pro (Renewed)
  • 256 GB SSD of storage.
  • Multitasking is easy with 16GB of RAM
  • Equipped with a blazing fast Core i5 2.00 GHz processor.
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Check your account and app version

  • Personal account: These steps are for Copilot used with a personal Microsoft account. They do not apply to work, school, or other organizational Microsoft Entra accounts.
  • Older Copilot app: The legacy app has separate instructions. If the setting is missing or the screens do not match, check whether you are using the updated app; Microsoft maintains separate legacy Copilot privacy guidance.
  • Under 18: Microsoft says authenticated Copilot users under 18 do not receive personalized advertising, regardless of settings. See its privacy controls article.

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