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Head-to-head · Mobile Event Apps

Whova vs Guidebook

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Whova #3 in Mobile Event Apps 8.7/10 Pricing on request ✓ 0 of 5 features Visit Whova
Guidebook #7 in Mobile Event Apps 8.3/10 Pricing on request ✓ 0 of 5 features Visit Guidebook

Whova leads on 0 checks, Guidebook on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreWhova · 8.7/10

Whova scores higher on our rubric for mobile event apps: 8.7 against 8.3 out of 10; our editors rank them #3 and #7.

Whova is the better fit for organizations wanting comprehensive attendee apps. Guidebook is the better fit for career fairs and networking-heavy conferences.

  • Whova fits best

    Organizations wanting comprehensive attendee apps

  • Guidebook fits best

    Career fairs and networking-heavy conferences

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Whova 8.7/10 Visit ↗ Guidebook 8.3/10 Visit ↗
At a glance
Editor score 8.7 8.3
Ranking #3 in Mobile Event Apps #7 in Mobile Event Apps
Best for Organizations wanting comprehensive attendee apps Career fairs and networking-heavy conferences
Pricing model Paid Paid
Starting price Pricing on request —
Free plan — —
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS, Android Web, iOS, Android
Support Email, Phone, Community, Docs Email, Live chat, Phone, Docs
Compliance SOC 2, GDPR, PCI DSS GDPR, SSO/SAML
Built for Small business, Mid-market, Enterprise Mid-market, Enterprise
Features Whova 0/5 · Guidebook 0/5
Attendee networking Not checked yet Not checked yet
Personalized agenda Not checked yet Not checked yet
Push notifications Not checked yet Not checked yet
Check-in tools Not checked yet Not checked yet
Offline access Not checked yet Not checked yet
Specs
Event formats Not checked yet Not checked yet
App distribution Not checked yet Not checked yet
Our review
Pros
  • Covers registration, ticketing, check-in, networking, and analytics
  • Supports in-person, hybrid, and virtual event formats
  • Includes exhibitor tools, lead retrieval, and attendee communications
  • Searchable employer profiles and booth maps support career-fair discovery.
  • Schedules, registration, check-in, networking, and meeting booking work together.
  • Integrates with Cvent, Eventbrite, Salesforce, Marketo, and Zapier.
Cons
  • Organizer pricing requires contacting sales
  • No free organizer plan is offered
  • Broad functionality may exceed the needs of simple events
  • There is no free plan.
  • Pricing is quote-based rather than published as numeric prices.
  • The Small Event plan has a 200-attendee limit.
Our verdict

Whova is a cloud and mobile event management platform for conferences, trade shows, associations, corporate events, and other organized gatherings. It combines customizable registration forms, paid and free ticketing, event websites,…

Read the review →

Guidebook provides branded mobile apps and web experiences for conferences, career fairs, campus events, and virtual or hybrid programs. Its mix of event content, registration, check-in, and attendee interaction suits universities,…

Read the review →
  1. WhovaMobile Event Apps 8.7Pricing on request
  2. GuidebookMobile Event Apps 8.3Pricing on request

Strengths and trade-offs

  • Whova — where it wins

    • Covers registration, ticketing, check-in, networking, and analytics
    • Supports in-person, hybrid, and virtual event formats
    • Includes exhibitor tools, lead retrieval, and attendee communications

    Where it doesn't

    • Organizer pricing requires contacting sales
    • No free organizer plan is offered
    • Broad functionality may exceed the needs of simple events
  • Guidebook — where it wins

    • Searchable employer profiles and booth maps support career-fair discovery.
    • Schedules, registration, check-in, networking, and meeting booking work together.
    • Integrates with Cvent, Eventbrite, Salesforce, Marketo, and Zapier.

    Where it doesn't

    • There is no free plan.
    • Pricing is quote-based rather than published as numeric prices.
    • The Small Event plan has a 200-attendee limit.
  • Whova8.7/10 · Pricing on request

    A broad event platform combining registration, attendee engagement, onsite operations, and analytics.

    Visit WhovaFull verdict →
  • Guidebook8.3/10 · Pricing on request

    A broad event toolkit with career-fair discovery, networking, registration, and analytics.

    Visit GuidebookFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update