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Head-to-head · Social Listening Tools

Sprinklr Insights vs Mentionlytics

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Sprinklr Insights #2 in Social Listening Tools 9.3/10 Pricing on request ✓ 1 of 4 features Visit Sprinklr
Mentionlytics #9 in Social Listening Tools 8.4/10 From $69/mo (annual) · 14-day trial ✓ 1 of 4 features Visit Mentionlytics

Sprinklr Insights leads on 0 checks, Mentionlytics on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSprinklr Insights · 9.3/10

Sprinklr Insights scores higher on our rubric for social listening tools: 9.3 against 8.4 out of 10; our editors rank them #2 and #9.

Sprinklr Insights is the better fit for large enterprises needing omnichannel listening. Mentionlytics is the better fit for budget-conscious teams needing broad monitoring.

  • Sprinklr Insights fits best

    Large enterprises needing omnichannel listening

  • Mentionlytics fits best

    Budget-conscious teams needing broad monitoring

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. How we rank.

Side by side

Feature Sprinklr Insights 9.3/10 Visit ↗ Mentionlytics 8.4/10 Visit ↗
At a glance
Editor score 9.3 8.4
Ranking #2 in Social Listening Tools #9 in Social Listening Tools
Best for Large enterprises needing omnichannel listening Budget-conscious teams needing broad monitoring
Pricing model Paid Paid
Starting price Pricing on request $69/mo
Free plan Not checked yet —
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Integrations 100+ integrations 5 integrations
Features Sprinklr Insights 1/4 · Mentionlytics 1/4
Sentiment analysis ✓ ✓
Real-time alerts Not checked yet Not checked yet
Boolean queries Not checked yet Not checked yet
Report exports Not checked yet Not checked yet
Specs
Coverage scope Not checked yet Not checked yet
Historical data Not checked yet 18 days
Included team seats Not checked yet Not checked yet
Our review
Pros
  • Monitors brand mentions across 30+ channels in real time
  • Analyzes sentiment, emotion, urgency, and intent
  • Adds crisis alerts, visual monitoring, and competitive benchmarking
  • Monitors nine social networks and news, blogs, forums, reviews, and websites
  • Combines sentiment and emotion analysis with AI mention clustering
  • Slack, Hootsuite, Looker Studio, API, and MCP integrations
Cons
  • Contact-sales pricing makes cost comparison less direct
  • Enterprise focus may exceed the needs of smaller teams
  • Retention is a contracted entitlement
  • Basic limits monitoring to 3 keyword rules and 5,000 monthly mentions
  • Basic updates every 12 hours; Essential updates every 6 hours
  • Plans are paid; the 14-day trial is not a free plan
Our verdict

Sprinklr Insights brings social listening and broader consumer intelligence together for large organizations and customer-facing teams. It analyzes customer, competitor, market, and brand signals across social, digital, media, review, and…

Read the review →

Mentionlytics monitors brand mentions across social networks and the wider web, including news, blogs, forums, reviews, and websites. It is aimed at businesses, agencies, and enterprises tracking reputation, campaigns, customer-service…

Read the review →
  1. Sprinklr InsightsSocial Listening Tools 9.3Pricing on request
  2. MentionlyticsSocial Listening Tools 8.4From $69/mo (annual) · 14-day trial

Strengths and trade-offs

  • Sprinklr Insights — where it wins

    • Monitors brand mentions across 30+ channels in real time
    • Analyzes sentiment, emotion, urgency, and intent
    • Adds crisis alerts, visual monitoring, and competitive benchmarking

    Where it doesn't

    • Contact-sales pricing makes cost comparison less direct
    • Enterprise focus may exceed the needs of smaller teams
    • Retention is a contracted entitlement
  • Mentionlytics — where it wins

    • Monitors nine social networks and news, blogs, forums, reviews, and websites
    • Combines sentiment and emotion analysis with AI mention clustering
    • Slack, Hootsuite, Looker Studio, API, and MCP integrations

    Where it doesn't

    • Basic limits monitoring to 3 keyword rules and 5,000 monthly mentions
    • Basic updates every 12 hours; Essential updates every 6 hours
    • Plans are paid; the 14-day trial is not a free plan
  • Sprinklr Insights9.3/10 · Pricing on request

    Enterprise listening across 30+ channels, with analytics for sentiment, intent, and crisis signals.

    Visit SprinklrFull verdict →
  • Mentionlytics8.4/10 · From $69/mo (annual) · 14-day trial

    Broad social and web monitoring, with annual plans starting at $69 per month.

    Visit MentionlyticsFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update