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Head-to-head · Event Tracking Software

Snowplow vs Jitsu

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Snowplow #1 in Event Tracking Software 9.4/10 Pricing on request · 14-day trial Free trial✓ 0 of 4 features Visit Snowplow
Jitsu #2 in Event Tracking Software 9.1/10 Free plan Free plan✓ 4 of 4 features Visit Jitsu

Snowplow leads on 0 checks, Jitsu on 1, and 4 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSnowplow · 9.4/10
  • Free planonly Jitsu
  • Free trialonly Snowplow
  • Most featuresJitsu · 4 of 4

Snowplow scores higher on our rubric for event tracking software: 9.4 against 9.1 out of 10; our editors rank them #1 and #2.

Jitsu offers free plan; Snowplow doesn't.

Snowplow is the better fit for enterprise-grade event data and product analytics. Jitsu is the better fit for teams wanting flexible, low-cost event collection.

  • Snowplow fits best

    Enterprise-grade event data and product analytics

  • Jitsu fits best

    Teams wanting flexible, low-cost event collection

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Snowplow 9.4/10 Visit ↗ Jitsu 9.1/10 Visit ↗
At a glance
Editor score 9.4 9.1
Ranking #1 in Event Tracking Software #2 in Event Tracking Software
Best for Enterprise-grade event data and product analytics Teams wanting flexible, low-cost event collection
Pricing model Paid Free plan + paid
Starting price — $99/mo
Free plan — ✓ (best)
Free trial 14 days —
Deployment Cloud, Self-hosted Cloud, Self-hosted
Platforms Web, iOS, Android Web, iOS, Android
Support Email, Tickets, Docs · 24/7 Email, Community, Docs
Compliance SOC 2, ISO 27001, GDPR, HIPAA, SSO/SAML GDPR
Integrations 100+ integrations 203+ integrations
Built for Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Snowplow 0/4 · Jitsu 4/4
Web collection Not checked yet ✓ (best)
Mobile collection Not checked yet ✓ (best)
Server-side collection Not checked yet ✓ (best)
Event routing Not checked yet ✓ (best)
Specs
Monthly event limit Not checked yet 2e+06 events/mo
Destination limit Not checked yet Not checked yet
Data retention Not checked yet 90 days
Our review
Pros
  • Schema-defined tracking with governance, specifications, and data structures
  • Real-time enrichment plus delivery to warehouses, lakes, and streaming systems
  • Funnels, ecommerce tracking, API access, and 35+ first-party trackers
  • Collects web, mobile, and server-side events
  • Routes data to warehouses, analytics tools, and cloud services
  • Offers free, $99/month, and open-source deployment options
Cons
  • Pricing is quote-based and requires contacting sales
  • The platform’s breadth may exceed the needs of simple event tracking
  • Self-hosted deployment requires teams to manage the production pipeline
  • Free plan includes 200,000 active events per month
  • Free plan allows up to one daily active sync
  • Self-hosting includes community support rather than a paid support tier
Our verdict

Snowplow is a behavioral data platform for data, analytics, engineering, and product teams. It collects granular events from websites, mobile apps, servers, and other digital touchpoints, then validates, enriches, and delivers them to…

Read the review →

Jitsu is an open-source event pipeline and customer data platform for teams collecting behavioral data across websites, mobile applications, backend services, and other sources. It supports browser collection through HTML, React, and…

Read the review →
  1. SnowplowEvent Tracking Software 9.4Pricing on request · 14-day trial
  2. JitsuEvent Tracking Software 9.1Free plan

Strengths and trade-offs

  • Snowplow — where it wins

    • Schema-defined tracking with governance, specifications, and data structures
    • Real-time enrichment plus delivery to warehouses, lakes, and streaming systems
    • Funnels, ecommerce tracking, API access, and 35+ first-party trackers

    Where it doesn't

    • Pricing is quote-based and requires contacting sales
    • The platform’s breadth may exceed the needs of simple event tracking
    • Self-hosted deployment requires teams to manage the production pipeline

  • Jitsu — where it wins

    • Collects web, mobile, and server-side events
    • Routes data to warehouses, analytics tools, and cloud services
    • Offers free, $99/month, and open-source deployment options

    Where it doesn't

    • Free plan includes 200,000 active events per month
    • Free plan allows up to one daily active sync
    • Self-hosting includes community support rather than a paid support tier
  • Snowplow9.4/10 · Pricing on request · 14-day trial

    A mature event data platform for teams that need governed, real-time product analytics.

    Visit SnowplowFull verdict →
  • Jitsu9.1/10 · Free plan

    Flexible event collection and routing with free, hosted, and self-hosted options.

    Visit JitsuFull verdict →

More comparisons

All event tracking software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update