Semrush vs Rank Math SEO

Semrush9.4Visit Rank Math SEO8.9Visit

Higher score Semrush #1 in SEO Tools 9.4/10 Free plan · 7-day trial Free planFree trial✓ 6 of 6 features Visit Semrush

vs

Rank Math SEO #6 in SEO Tools 8.9/10 Free plan Free plan✓ 4 of 6 features Visit Rank Math

• Semrush fits best

  Teams needing broad SEO and PPC intelligence

• Rank Math SEO fits best

  WordPress sites needing on-page SEO controls

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Side by side

Feature	Semrush 9.4/10 Visit ↗	Rank Math SEO 8.9/10 Visit ↗
At a glance
Editor score	9.4	8.9
Ranking	#1 in SEO Tools	#6 in SEO Tools
Best for	Teams needing broad SEO and PPC intelligence	WordPress sites needing on-page SEO controls
Pricing model	Free plan + paid	Free plan + paid
Starting price	—	—
Free plan	✓	✓
Free trial	7 days	—
Deployment	Cloud	Cloud, Self-hosted
Platforms	Web	Web
Support	Tickets, Docs, Community	Email, Live chat, Tickets, Docs · 24/7
Integrations	20+ integrations	6 integrations
Built for	Solo, Small business, Mid-market, Enterprise	Solo, Small business, Mid-market
Features Semrush 6/6 · Rank Math SEO 4/6
Keyword research	✓	✓
Rank tracking	✓	✓
Site audit	✓	✓
Backlink analysis	✓ (best)	Not checked yet
Competitor research	✓	✓
API access	✓ (best)	Not checked yet
Specs
Tracked keywords	500 keywords	500 keywords
Our review
Pros	Covers keyword research, rank tracking, crawling, backlinks, and competitors Tracks up to 500 keywords daily on the SEO and Starter plans Supports API access plus Google Analytics, Search Console, and Looker Studio	Free on-page analysis, content audits, and technical SEO tools Schema, sitemaps, redirects, and 404 monitoring in one plugin Rank tracking, competitor comparison, and Google integrations
Cons	Broader coverage may exceed the needs of teams seeking one focused SEO tool Higher tiers are needed for more websites and keyword tracking Advanced capabilities are distributed across multiple plan levels	The product is focused on WordPress websites Business and Agency plans cap client websites at 100 and 500 24/7 priority support is limited to Business and Agency
Our verdict	Semrush is an online visibility management platform for marketers, agencies, and businesses. Its SEO toolkit brings together keyword discovery, competitor research, position tracking, technical website crawling, backlink analysis,… Read the review →	Rank Math SEO is a freemium WordPress SEO plugin for bloggers, website owners, businesses, freelancers, and agencies. Its feature set covers on-page SEO analysis, content audits, schema markup, XML and specialized SEO sitemaps, redirects,… Read the review →

Strengths and trade-offs

• Semrush — where it wins

  • Covers keyword research, rank tracking, crawling, backlinks, and competitors
  • Tracks up to 500 keywords daily on the SEO and Starter plans
  • Supports API access plus Google Analytics, Search Console, and Looker Studio

  Where it doesn't

  • Broader coverage may exceed the needs of teams seeking one focused SEO tool
  • Higher tiers are needed for more websites and keyword tracking
  • Advanced capabilities are distributed across multiple plan levels

• Rank Math SEO — where it wins

  • Free on-page analysis, content audits, and technical SEO tools
  • Schema, sitemaps, redirects, and 404 monitoring in one plugin
  • Rank tracking, competitor comparison, and Google integrations

  Where it doesn't

  • The product is focused on WordPress websites
  • Business and Agency plans cap client websites at 100 and 500
  • 24/7 priority support is limited to Business and Agency

• Semrush9.4/10 · Free plan · 7-day trial

  Broad SEO and PPC intelligence with tracking, audits, competitor research, and API access.

  Visit SemrushFull verdict →
• Rank Math SEO8.9/10 · Free plan

  A broad WordPress SEO toolkit with a capable free plan and scalable paid tiers.

  Visit Rank MathFull verdict →