Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · PR Software

Muck Rack vs Burrelles

  • Updated Oct 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score Muck Rack #2 in PR Software 9.1/10 Free plan · pricing on request Free plan✓ 0 of 2 features Visit Muck Rack
Burrelles #6 in PR Software 8.6/10 Pricing on request ✓ 2 of 2 features Visit Burrelles

Muck Rack leads on 1 check, Burrelles on 0, and 2 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMuck Rack · 9.1/10
  • Free planonly Muck Rack
  • Most featuresBurrelles · 2 of 2

Muck Rack scores higher on our rubric for pr software: 9.1 against 8.6 out of 10; our editors rank them #2 and #6.

Muck Rack offers free plan; Burrelles doesn't.

Muck Rack is the better fit for teams wanting monitoring plus journalist outreach. Burrelles is the better fit for teams seeking distribution and measurement together.

  • Muck Rack fits best

    Teams wanting monitoring plus journalist outreach

  • Burrelles fits best

    Teams seeking distribution and measurement together

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Muck Rack 9.1/10 Visit ↗ Burrelles 8.6/10 Visit ↗
At a glance
Editor score 9.1 8.6
Ranking #2 in PR Software #6 in PR Software
Best for Teams wanting monitoring plus journalist outreach Teams seeking distribution and measurement together
Pricing model Free plan + paid Paid
Starting price — Pricing on request
Free plan ✓ (best) —
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Muck Rack 0/2 · Burrelles 2/2
Media monitoring Not checked yet ✓ (best)
Social monitoring Not checked yet ✓ (best)
Specs
Media database size Not checked yet Not checked yet
Release distribution Not checked yet Global
Coverage sources Not checked yet Online_print_broadcast_social
Report exports Not checked yet Not checked yet
Our review
Pros
  • Monitors digital, broadcast, print, podcasts, newsletters, and social media
  • Combines journalist search, media lists, and pitching workflows
  • Connects alerts and reporting to Slack, analytics tools, and APIs
  • Global press release distribution across communications campaigns
  • Monitors news, social, online, print and broadcast coverage
  • Combines media contacts with PR measurement and reporting
Cons
  • PR subscription pricing requires contacting sales
  • Social listening is presented as an add-on
  • Starter includes self-led rather than instructor-led onboarding
  • Pricing uses a contact-sales model rather than published plans
  • Web-based cloud access may not fit teams needing native apps
  • No free plan supports low-commitment evaluation
Our verdict

Muck Rack is an AI communications platform for public relations and communications teams at brands, agencies, and organizations. It brings media discovery, journalist and outlet research, pitching, monitoring, social listening, sentiment…

Read the review →

Burrelles is a cloud PR software platform for organizations that need to distribute announcements, track coverage and measure communications results. It brings together global press release distribution, news and media monitoring, social…

Read the review →
  1. Muck RackPR Software 9.1Free plan · pricing on request
  2. BurrellesPR Software 8.6Pricing on request

Strengths and trade-offs

  • Muck Rack — where it wins

    • Monitors digital, broadcast, print, podcasts, newsletters, and social media
    • Combines journalist search, media lists, and pitching workflows
    • Connects alerts and reporting to Slack, analytics tools, and APIs

    Where it doesn't

    • PR subscription pricing requires contacting sales
    • Social listening is presented as an add-on
    • Starter includes self-led rather than instructor-led onboarding

  • Burrelles — where it wins

    • Global press release distribution across communications campaigns
    • Monitors news, social, online, print and broadcast coverage
    • Combines media contacts with PR measurement and reporting

    Where it doesn't

    • Pricing uses a contact-sales model rather than published plans
    • Web-based cloud access may not fit teams needing native apps
    • No free plan supports low-commitment evaluation
  • Muck Rack9.1/10 · Free plan · pricing on request

    Muck Rack combines cross-channel monitoring with journalist discovery, pitching, and reporting.

    Visit Muck RackFull verdict →
  • Burrelles8.6/10 · Pricing on request

    Burrelles brings distribution, monitoring, contacts and PR measurement into one platform.

    Visit BurrellesFull verdict →

More comparisons

All PR software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update