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Head-to-head · Google Algorithm Tracking Tools

MozCast vs Keyword.com

  • Updated Nov 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score MozCast #3 in Google Algorithm Tracking Tools 8.8/10 Free plan Free plan✓ 2 of 3 features Visit MozCast
Keyword.com #6 in Google Algorithm Tracking Tools 8.4/10 14-day trial Free trial✓ 0 of 3 features Visit Keyword.com

MozCast leads on 1 check, Keyword.com on 0, and 2 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMozCast · 8.8/10
  • Free planonly MozCast
  • Free trialonly Keyword.com
  • Most featuresMozCast · 2 of 3

MozCast scores higher on our rubric for google algorithm tracking tools: 8.8 against 8.4 out of 10; our editors rank them #3 and #6.

MozCast offers free plan; Keyword.com doesn't.

MozCast is the better fit for free monitoring of Google ranking turbulence. Keyword.com is the better fit for budget-conscious teams tracking Google visibility.

  • MozCast fits best

    Free monitoring of Google ranking turbulence

  • Keyword.com fits best

    Budget-conscious teams tracking Google visibility

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Side by side

Feature MozCast 8.8/10 Visit ↗ Keyword.com 8.4/10 Visit ↗
At a glance
Editor score 8.8 8.4
Ranking #3 in Google Algorithm Tracking Tools #6 in Google Algorithm Tracking Tools
Best for Free monitoring of Google ranking turbulence Budget-conscious teams tracking Google visibility
Pricing model Free Paid
Starting price Free plan $3/mo
Free plan ✓ (best) —
Free trial — 14 days
Deployment Cloud Cloud
Platforms Web Web
Features MozCast 2/3 · Keyword.com 0/3
Update alerts Not checked yet Not checked yet
Volatility index ✓ (best) Not checked yet
SERP feature tracking ✓ (best) Not checked yet
Specs
Location views Multiple Not checked yet
Device views Not checked yet Not checked yet
History retention Not checked yet Not checked yet
Our review
Pros
  • Shows daily ranking turbulence as an easy-to-scan temperature
  • Compares page-one results across 10,000 hand-picked keywords
  • Tracks SERP feature changes and keeps a history of volatility readings
  • Tracks Google rankings by location, device, SERP feature, and AI Overview
  • Includes API access and Google Looker Studio integration on Search Visibility
  • Adds AI citations, sentiment, and competitor monitoring on higher tiers
Cons
  • Tracks a hand-picked keyword set rather than your own rankings
  • Samples cities in the United States, not a broad set of locations
  • Monitors turbulence rather than providing a full rank-tracking suite
  • No permanent free plan; the trial lasts 14 days
  • Search Visibility starts with a 50-keyword limit
  • Dedicated rank tracking does not include site audits or backlink analysis
Our verdict

MozCast turns day-to-day changes in Google’s organic search results into a daily temperature, giving marketers a public way to monitor ranking turbulence. It compares page-one results with the previous day across a hand-picked set of…

Read the review →

Keyword.com centers on tracking Google search visibility for SEO teams, agencies, consultants, SaaS and ecommerce companies, and multi-location businesses. It follows rankings by keyword, location, device, and search engine, with…

Read the review →
  1. MozCastGoogle Algorithm Tracking Tools 8.8Free plan
  2. Keyword.comGoogle Algorithm Tracking Tools 8.414-day trial

Strengths and trade-offs

  • MozCast — where it wins

    • Shows daily ranking turbulence as an easy-to-scan temperature
    • Compares page-one results across 10,000 hand-picked keywords
    • Tracks SERP feature changes and keeps a history of volatility readings

    Where it doesn't

    • Tracks a hand-picked keyword set rather than your own rankings
    • Samples cities in the United States, not a broad set of locations
    • Monitors turbulence rather than providing a full rank-tracking suite

  • Keyword.com — where it wins

    • Tracks Google rankings by location, device, SERP feature, and AI Overview
    • Includes API access and Google Looker Studio integration on Search Visibility
    • Adds AI citations, sentiment, and competitor monitoring on higher tiers

    Where it doesn't

    • No permanent free plan; the trial lasts 14 days
    • Search Visibility starts with a 50-keyword limit
    • Dedicated rank tracking does not include site audits or backlink analysis

MozCast vs Keyword.com: questions

Which is better for google algorithm tracking tools, MozCast or Keyword.com?

MozCast scores higher on our rubric for google algorithm tracking tools: 8.8 against 8.4 out of 10; our editors rank them #3 and #6.

How do MozCast and Keyword.com compare?

Of the 3 checks we put side by side, MozCast leads on 1, Keyword.com on none, and 2 are level. Free plan only on MozCast.

Do MozCast and Keyword.com have a free plan?

MozCast: Yes. Keyword.com: No.

More comparisons

All google algorithm tracking tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026

Last updated · How we research and update