Head-to-head · Google Algorithm Tracking Tools
SE Ranking vs Keyword.com
SE Ranking leads on 0 checks, Keyword.com on 1, and 1 is even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreSE Ranking · 9.0/10
- Lowest starting priceKeyword.com · $3/mo
- Free trialboth
SE Ranking scores higher on our rubric for google algorithm tracking tools: 9.0 against 8.4 out of 10; our editors rank them #2 and #6.
Keyword.com is cheaper to start at $3/mo against $103.20/mo.
SE Ranking is the better fit for teams wanting daily tracking and full SEO workflows. Keyword.com is the better fit for budget-conscious teams tracking Google visibility.
- SE Ranking fits best
Teams wanting daily tracking and full SEO workflows
- Keyword.com fits best
Budget-conscious teams tracking Google visibility
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Side by side
| Feature | SE Ranking 9.0/10 Visit ↗ | Keyword.com 8.4/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.0 | 8.4 |
| Ranking | #2 in Google Algorithm Tracking Tools | #6 in Google Algorithm Tracking Tools |
| Best for | Teams wanting daily tracking and full SEO workflows | Budget-conscious teams tracking Google visibility |
| Pricing model | Paid | Paid |
| Starting price | $103.20/mo | $3/mo (best) |
| Free plan | — | — |
| Free trial | 14 days | 14 days |
| Free trial length | 14 days · no card needed | 14 days · no card needed |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Email, Live chat, Docs | Docs |
| Integrations | 16 integrations | 5 integrations |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features SE Ranking 0/3 · Keyword.com 0/3 | ||
| Update alerts | Not checked yet | Not checked yet |
| Volatility index | Not checked yet | Not checked yet |
| SERP feature tracking | Not checked yet | Not checked yet |
| Specs | ||
| Location views | Not checked yet | Not checked yet |
| Device views | Not checked yet | Not checked yet |
| History retention | Not checked yet | Not checked yet |
| Our review | ||
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| Cons |
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| Our verdict | SE Ranking brings rank tracking together with keyword research, technical and on-page audits, backlink analysis, competitor research, content workflows, local SEO, and reporting. It is aimed at agencies and in-house marketing teams that… Read the review → |
Keyword.com centers on tracking Google search visibility for SEO teams, agencies, consultants, SaaS and ecommerce companies, and multi-location businesses. It follows rankings by keyword, location, device, and search engine, with… Read the review → |
Strengths and trade-offs
SE Ranking — where it wins
- Tracks rankings daily by search engine, location, and device
- Combines audits, backlink analysis, and competitor research
- Connects with GA4, Search Console, Looker Studio, and automation tools
Where it doesn't
- No free plan; Core starts at $103.20/month with annual billing
- Growth costs more for historical data, guest links, and page monitoring
- Enterprise limits and pricing are custom
Keyword.com — where it wins
- Tracks Google rankings by location, device, SERP feature, and AI Overview
- Includes API access and Google Looker Studio integration on Search Visibility
- Adds AI citations, sentiment, and competitor monitoring on higher tiers
Where it doesn't
- No permanent free plan; the trial lasts 14 days
- Search Visibility starts with a 50-keyword limit
- Dedicated rank tracking does not include site audits or backlink analysis
- SE Ranking9.0/10 · 14-day trial
SE Ranking pairs location- and device-level rank tracking with research, audits, backlinks, and reporting.
Visit SE RankingFull verdict → - Keyword.com8.4/10 · 14-day trial
A focused Google visibility tracker with reporting, API access, and optional AI monitoring.
Visit Keyword.comFull verdict →
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All google algorithm tracking tools comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
Last updated · How we research and update