Head-to-head · Backlink Analysis Tools
Moz Link Explorer vs SE Ranking
Moz Link Explorer leads on 0 checks, SE Ranking on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreMoz Link Explorer · 8.6/10
- Free trialonly SE Ranking
- Most featuresMoz Link Explorer · 5 of 5
Moz Link Explorer scores higher on our rubric for backlink analysis tools: 8.6 against 8.4 out of 10; our editors rank them #4 and #5.
Moz Link Explorer is the better fit for straightforward backlink reporting. SE Ranking is the better fit for broad SEO teams needing backlinks.
- Moz Link Explorer fits best
Straightforward backlink reporting
- SE Ranking fits best
Broad SEO teams needing backlinks
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Side by side
| Feature | Moz Link Explorer 8.6/10 Visit ↗ | SE Ranking 8.4/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.6 | 8.4 |
| Ranking | #4 in Backlink Analysis Tools | #5 in Backlink Analysis Tools |
| Best for | Straightforward backlink reporting | Broad SEO teams needing backlinks |
| Pricing model | Paid | Paid |
| Starting price | — | $103.20/mo |
| Free plan | — | — |
| Free trial | — | 14 days |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Moz Link Explorer 5/5 · SE Ranking 0/5 | ||
| Historical backlink data | ✓ (best) | Not checked yet |
| New and lost links | ✓ (best) | Not checked yet |
| Anchor text report | ✓ (best) | Not checked yet |
| Competitor comparison | ✓ (best) | Not checked yet |
| Link intersection | ✓ (best) | Not checked yet |
| Specs | ||
| Referring domains | Not checked yet | Not checked yet |
| Backlink rows | Not checked yet | Not checked yet |
| Our review | ||
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| Our verdict | Moz Link Explorer is a backlink analysis tool for individuals and teams reviewing the link profiles of websites, domains, subdomains, and individual pages. It brings inbound-link and linking-domain analysis together with Domain Authority,… Read the review → |
SE Ranking is an SEO platform for agencies and in-house marketing teams that need backlink analysis alongside broader search workflows. Its workspace combines keyword research, daily rank tracking, technical and on-page audits, competitor… Read the review → |
Strengths and trade-offs
Moz Link Explorer — where it wins
- Covers links, linking domains, authority metrics, and follow status
- Tracks discovered and lost linking domains with 12-month trends
- Exports links, linking domains, and top-page data to CSV
Where it doesn't
- Web-only access limits platform coverage
- No verified integrations are listed
- Higher quotas require paid Moz Pro subscriptions
SE Ranking — where it wins
- Combines backlink analysis with audits, research, rank tracking, and reporting
- Supports daily rankings by search engine, location, and device
- Offers APIs and integrations for reporting and automation
Where it doesn't
- No free plan is available
- The lower Core price requires annual billing
- Enterprise pricing and limits are custom
- Moz Link Explorer8.6/10 · Paid
A focused backlink reporting tool with useful link metrics, trends, exports, and a free plan.
Visit MozFull verdict → - SE Ranking8.4/10 · 14-day trial
A broad SEO workspace with backlink analysis, reporting, APIs, and daily rank tracking.
Visit SE RankingFull verdict →
Moz Link Explorer vs SE Ranking: questions
Which is better for backlink analysis tools, Moz Link Explorer or SE Ranking?
Moz Link Explorer scores higher on our rubric for backlink analysis tools: 8.6 against 8.4 out of 10; our editors rank them #4 and #5.
How do Moz Link Explorer and SE Ranking compare?
All 6 checks we put side by side come out level: neither leads on any.
Do Moz Link Explorer and SE Ranking have a free plan?
Moz Link Explorer: No. SE Ranking: No.
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All backlink analysis tools comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
Last updated · How we research and update







