Head-to-head · Logo Generator
LOGO.com vs Brandmark
LOGO.com leads on 0 checks, Brandmark on 0, and 3 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreLOGO.com · 8.7/10
- Free planboth
LOGO.com scores higher on our rubric for logo generator: 8.7 against 8.3 out of 10; our editors rank them #3 and #7.
LOGO.com is the better fit for free logo creation plus brand and business tools. Brandmark is the better fit for one-time logo purchase with broad design exports.
- LOGO.com fits best
Free logo creation plus brand and business tools
- Brandmark fits best
One-time logo purchase with broad design exports
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Side by side
| Feature | LOGO.com 8.7/10 Visit ↗ | Brandmark 8.3/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.7 | 8.3 |
| Ranking | #3 in Logo Generator | #7 in Logo Generator |
| Best for | Free logo creation plus brand and business tools | One-time logo purchase with broad design exports |
| Pricing model | Free plan + paid | Free plan + paid |
| Starting price | — | $35 one-time |
| Free plan | ✓ | ✓ |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | ||
| Built for | Solo, Small business, Mid-market | Solo, Small business, Mid-market |
| Features LOGO.com 2/4 · Brandmark 2/4 | ||
| AI logo generation | Not checked yet | Not checked yet |
| Vector export | ✓ | ✓ |
| Commercial usage rights | Not checked yet | Not checked yet |
| Brand kit included | ✓ | ✓ |
| Specs | ||
| Export formats | PNG, JPG, SVG, PDF, AI, WEBP | SVG, PNG, PDF |
| Logo revisions | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | LOGO.com is a web-based logo and brand identity platform for entrepreneurs, startups, and small-to-medium businesses. AI-generated concepts and custom icons provide a starting point, while an editor lets users adjust text, color, layout,… Read the review → |
Brandmark is a browser-based AI logo maker for businesses and individuals who want logo concepts and related brand assets in one web service. Users enter a brand name, keywords, and preferred color style, then customize generated designs… Read the review → |
Strengths and trade-offs
LOGO.com — where it wins
- Free plan includes logo creation and download.
- Editor offers controls for text, color, layout, and layers.
- Brand kit, templates, and website tools extend beyond logo design.
Where it doesn't
- Free plan saves one logo and provides PNG files.
- The product is web-based, with no other listed platform.
- Merchandise design, websites, and AI tools extend the scope beyond logo creation.
Brandmark — where it wins
- Generate logo concepts from a brand name, keywords, and color style
- Export logos in SVG, PNG, and PDF formats
- Designer adds brand guidelines, revisions, and collateral for one-time pricing
Where it doesn't
- Paid downloadable files start at $35 despite free logo generation
- Logo customization and exports are limited to the web service
- Hand-crafted original concepts are only included in the $195 Enterprise package
- LOGO.com8.7/10 · Free plan
Create a logo for free, then add brand assets and business tools as needed.
Visit LOGO.comFull verdict → - Brandmark8.3/10 · Free plan
A browser-based logo maker that pairs AI concepts with editable designs and export options.
Visit BrandmarkFull verdict →
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All logo generator comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






