Listener vs Podtrac

Listener9.4Visit Podtrac7.8Visit

Higher score Listener #1 in Podcast Analytics Software 9.4/10 From $49/mo (annual) ✓ 4 of 5 features Visit Listener

vs

Podtrac #4 in Podcast Analytics Software 7.8/10 Free plan Free plan✓ 4 of 5 features Visit Podtrac

• Listener fits best

  Teams needing broad cross-platform analytics

• Podtrac fits best

  Shows needing certified measurement and rankings

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Side by side

Feature	Listener 9.4/10 Visit ↗	Podtrac 7.8/10 Visit ↗
At a glance
Editor score	9.4	7.8
Ranking	#1 in Podcast Analytics Software	#4 in Podcast Analytics Software
Best for	Teams needing broad cross-platform analytics	Shows needing certified measurement and rankings
Pricing model	Paid	Free plan + paid
Starting price	$49/mo	Not published
Free plan	—	✓ (best)
Free trial	—	—
Deployment	Cloud	Cloud
Platforms	Web	Web
Built for	Solo, Small business, Mid-market, Enterprise	Solo, Small business, Mid-market, Enterprise
Features Listener 4/5 · Podtrac 4/5
Unique listeners	✓	✓
Audience demographics	✓	✓
Attribution tracking	✓	✓
Ranking charts	Not published	✓ (best)
Retention metrics	✓ (best)	Not published
Specs
Tracked shows	1 shows	Not published
Data retention	Not published	Not published
Our review
Pros	Unified podcast, video, and social dashboards Episode, retention, demographic, and geographic insights AI analysis, collaboration, and role-based permissions	IAB-certified measurement is available in the base service Reports cover downloads, unique audience, demographics, and rankings Smart Links support promotion attribution and performance reporting
Cons	No free plan Web-only access Annual billing across the listed plans	Unique audience reporting requires 1,000 or more monthly unique downloads The dashboard is web-based rather than offered across multiple platforms Advanced reporting and network features require paid plans
Our verdict	Listener is a podcast analytics and intelligence platform for individual podcasters, podcast networks, agencies, studios, and teams. It brings together performance data from audio, video, and social platforms, with episode-level reporting,… Read the review →	Podtrac is a web-based podcast measurement and growth platform for podcasters, publishers, networks, advertisers, and agencies. Its base measurement service is free and uses data collected through a Podtrac prefix. The platform focuses on… Read the review →

Strengths and trade-offs

• Listener — where it wins

  • Unified podcast, video, and social dashboards
  • Episode, retention, demographic, and geographic insights
  • AI analysis, collaboration, and role-based permissions

  Where it doesn't

  • No free plan
  • Web-only access
  • Annual billing across the listed plans

• Podtrac — where it wins

  • IAB-certified measurement is available in the base service
  • Reports cover downloads, unique audience, demographics, and rankings
  • Smart Links support promotion attribution and performance reporting

  Where it doesn't

  • Unique audience reporting requires 1,000 or more monthly unique downloads
  • The dashboard is web-based rather than offered across multiple platforms
  • Advanced reporting and network features require paid plans

• Listener9.4/10 · From $49/mo (annual)

  Broad podcast, video, and social analytics for teams managing audience growth.

  Visit ListenerFull verdict →
• Podtrac7.8/10 · Free plan

  A free measurement platform with certified analytics, audience insights, attribution, and rankings.

  Visit PodtracFull verdict →