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Head-to-head · Podcast Analytics Software

Listener vs Magellan AI

  • Updated Sep 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Listener #1 in Podcast Analytics Software 9.4/10 From $49/mo (annual) ✓ 4 of 5 features Visit Listener
Magellan AI #8 in Podcast Analytics Software 6.6/10 Pricing on request ✓ 5 of 5 features Visit Magellan AI

Listener leads on 0 checks, Magellan AI on 1, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreListener · 9.4/10
  • Most featuresMagellan AI · 5 of 5

Listener scores higher on our rubric for podcast analytics software: 9.4 against 6.6 out of 10; our editors rank them #1 and #8.

Magellan AI offers ranking charts; Listener doesn't publish it.

Listener is the better fit for teams needing broad cross-platform analytics. Magellan AI is the better fit for enterprise advertisers planning podcast campaigns.

  • Listener fits best

    Teams needing broad cross-platform analytics

  • Magellan AI fits best

    Enterprise advertisers planning podcast campaigns

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. It never changes our verdict. How we rank.

Side by side

Feature Listener 9.4/10 Visit ↗ Magellan AI 6.6/10 Visit ↗
At a glance
Editor score 9.4 6.6
Ranking #1 in Podcast Analytics Software #8 in Podcast Analytics Software
Best for Teams needing broad cross-platform analytics Enterprise advertisers planning podcast campaigns
Pricing model Paid Paid
Starting price $49/mo Not published
Free plan — Not published
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Integrations 6 integrations 20 integrations
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Listener 4/5 · Magellan AI 5/5
Unique listeners ✓ ✓
Audience demographics ✓ ✓
Attribution tracking ✓ ✓
Ranking charts Not published ✓ (best)
Retention metrics ✓ ✓
Specs
Tracked shows 1 shows Not published
Data retention Not published Not published
Our review
Pros
  • Unified podcast, video, and social dashboards
  • Episode, retention, demographic, and geographic insights
  • AI analysis, collaboration, and role-based permissions
  • Verified-download, unique-listenership, demographic, and retention analysis
  • Ad verification, attribution, and incremental-lift measurement in one platform
  • Integrations span attribution, analytics, tag management, commerce, and publishers
Cons
  • No free plan
  • Web-only access
  • Annual billing across the listed plans
  • Pricing is arranged through a custom demo rather than published plans
  • Its breadth may exceed the needs of teams seeking basic podcast reporting
  • The platform is web-based rather than offered as a native desktop or mobile app
Our verdict

Listener is a podcast analytics and intelligence platform for individual podcasters, podcast networks, agencies, studios, and teams. It brings together performance data from audio, video, and social platforms, with episode-level reporting,…

Read the review →

Magellan AI is a podcast advertising intelligence and measurement platform for brands, agencies, publishers, and marketers. It supports podcast discovery, media-plan creation, competitive advertising intelligence, ad verification, audience…

Read the review →
  1. ListenerPodcast Analytics Software 9.4From $49/mo (annual)
  2. Magellan AIPodcast Analytics Software 6.6Pricing on request

Strengths and trade-offs

  • Listener — where it wins

    • Unified podcast, video, and social dashboards
    • Episode, retention, demographic, and geographic insights
    • AI analysis, collaboration, and role-based permissions

    Where it doesn't

    • No free plan
    • Web-only access
    • Annual billing across the listed plans
  • Magellan AI — where it wins

    • Verified-download, unique-listenership, demographic, and retention analysis
    • Ad verification, attribution, and incremental-lift measurement in one platform
    • Integrations span attribution, analytics, tag management, commerce, and publishers

    Where it doesn't

    • Pricing is arranged through a custom demo rather than published plans
    • Its breadth may exceed the needs of teams seeking basic podcast reporting
    • The platform is web-based rather than offered as a native desktop or mobile app

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update