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Head-to-head · Conversational Marketing Software

Landbot vs ChatBot

  • Updated Sep 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Landbot #2 in Conversational Marketing Software 8.1/10 Free plan · paid from €32/mo (annual) · 14-day trial Free plan✓ 1 of 4 features Visit Landbot
ChatBot #8 in Conversational Marketing Software 6.9/10 From $19/user/mo (annual) · 14-day trial ✓ 0 of 4 features Visit ChatBot

Landbot leads on 2 checks, ChatBot on 0, and 0 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreLandbot · 8.1/10
  • Free planonly Landbot
  • Most featuresLandbot · 1 of 4

Landbot scores higher on our rubric for conversational marketing software: 8.1 against 6.9 out of 10; our editors rank them #2 and #8.

Landbot offers free plan; ChatBot doesn't. Landbot offers human handoff; ChatBot doesn't publish it.

Landbot is the better fit for visual chatbot building with a free plan. ChatBot is the better fit for mature website chatbot and ecommerce use.

  • Landbot fits best

    Visual chatbot building with a free plan

  • ChatBot fits best

    Mature website chatbot and ecommerce use

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Landbot 8.1/10 Visit ↗ ChatBot 6.9/10 Visit ↗
At a glance
Editor score 8.1 6.9
Ranking #2 in Conversational Marketing Software #8 in Conversational Marketing Software
Best for Visual chatbot building with a free plan Mature website chatbot and ecommerce use
Pricing model Free plan + paid Paid
Starting price Not published Not published
Free plan ✓ (best) —
Free trial — —
Free trial length 14 days · no card needed 14 days · no card needed
Deployment Cloud, Browser extension Cloud, Desktop, Mobile
Platforms Web Web, Windows, macOS, iOS, Android
Compliance SOC 2, GDPR SOC 2, GDPR, PCI DSS, 2FA
Integrations 20+ integrations 12 integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Landbot 1/4 · ChatBot 0/4
Lead qualification Not published Not published
Conversation routing Not published Not published
Marketing journeys Not published Not published
Human handoff ✓ (best) Not published
Specs
Supported channels Not published Not published
Contact limit Not published Not published
Our review
Pros
  • Visual builder combines rule-based flows with AI workflow generation
  • Supports websites, WhatsApp, Messenger, and API-connected channels
  • Lead routing, knowledge-base agents, and human handoff cover varied workflows
  • AI trained on website and business content
  • Product recommendations, lead collection, and visitor tracking
  • Human handoff across web, Messenger, WhatsApp, and SMS
Cons
  • Free plan is limited to 100 chats/month and excludes AI chats
  • Starter begins at €32 per month with annual billing
  • WhatsApp-specific features require the Professional WA plan
  • No free plan
  • Integrations are narrower than some alternatives
  • AI resolutions are capped on Essential and Growth
Our verdict

Landbot is a no-code platform for building rule-based chatbots and AI agents across websites, WhatsApp Business, Facebook Messenger, and API-connected channels. It is aimed at marketing, sales, support, and revenue teams that need to…

Read the review →

ChatBot is conversational marketing software for businesses that want to automate customer support and sales conversations. Its AI agent can learn from website content, help centers, product documentation, and other business data, then…

Read the review →
  1. LandbotConversational Marketing Software 8.1Free plan · paid from €32/mo (annual) · 14-day trial
  2. ChatBotConversational Marketing Software 6.9From $19/user/mo (annual) · 14-day trial

Strengths and trade-offs

  • Landbot — where it wins

    • Visual builder combines rule-based flows with AI workflow generation
    • Supports websites, WhatsApp, Messenger, and API-connected channels
    • Lead routing, knowledge-base agents, and human handoff cover varied workflows

    Where it doesn't

    • Free plan is limited to 100 chats/month and excludes AI chats
    • Starter begins at €32 per month with annual billing
    • WhatsApp-specific features require the Professional WA plan
  • ChatBot — where it wins

    • AI trained on website and business content
    • Product recommendations, lead collection, and visitor tracking
    • Human handoff across web, Messenger, WhatsApp, and SMS

    Where it doesn't

    • No free plan
    • Integrations are narrower than some alternatives
    • AI resolutions are capped on Essential and Growth
  • Landbot8.1/10 · Free plan · paid from €32/mo (annual) · 14-day trial

    A visual chatbot builder with a useful free plan and broad conversational workflows.

    Visit LandbotFull verdict →
  • ChatBot6.9/10 · From $19/user/mo (annual) · 14-day trial

    A mature chatbot for website support and ecommerce, with paid plans and focused integrations.

    Visit ChatBotFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update