HubSpot CMS Hub vs Drupal

HubSpot CMS Hub9.2Visit DDrupal8.6Visit

Higher score HubSpot CMS Hub #2 in Website Development tools 9.2/10 Free plan · 14-day trial Free planFree trial✓ 6 of 6 features Visit HubSpot

vs

D Drupal #8 in Website Development tools 8.6/10 Free plan Free plan✓ 0 of 6 features Visit Drupal

• HubSpot CMS Hub fits best

  Marketing teams building CRM-connected websites

• Drupal fits best

  Enterprise, multilingual and decoupled CMS builds

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Side by side

Feature	HubSpot CMS Hub 9.2/10 Visit ↗	DDrupal 8.6/10 Visit ↗
At a glance
Editor score	9.2	8.6
Ranking	#2 in Website Development tools	#8 in Website Development tools
Best for	Marketing teams building CRM-connected websites	Enterprise, multilingual and decoupled CMS builds
Pricing model	Free plan + paid	Free
Starting price	$20/seat/mo	Free plan
Free plan	✓	✓
Free trial	14 days	—
Deployment	Cloud	Cloud, Self-hosted
Platforms	Web	Web
Support	Email, Live chat, Phone, Docs	Community, Docs
Built for	Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features HubSpot CMS Hub 6/6 · Drupal 0/6
Visual editor	✓ (best)	Not checked yet
Custom code support	✓ (best)	Not checked yet
CMS features	✓ (best)	Not checked yet
Hosting included	✓ (best)	Not checked yet
Ecommerce features	✓ (best)	Not checked yet
Team collaboration	✓ (best)	Not checked yet
Specs
Deployment model	Managed	Not checked yet
Our review
Pros	Visual editor, themes, and templates support page and blog publishing Managed hosting includes CDN and SSL, with custom domain connections Forms and content tools connect with HubSpot CRM	Structured content, custom fields and editorial workflows Multilingual publishing, media management and SEO tools API-first architecture with visual Drupal Canvas page building
Cons	Professional and Enterprise are billed annually at higher monthly prices Starter includes 500 HubSpot Credits; larger plans have defined credit allocations Its CRM-connected marketing focus may not suit teams seeking a standalone CMS	Requires technical resources for setup and ongoing administration Hosting, implementation and support are separate from the software Core and Drupal CMS offer different levels of ready-made setup
Our verdict	HubSpot CMS Hub, rebranded as Content Hub in 2024, is a cloud content-management platform for businesses and marketing teams creating websites alongside their marketing work. Its visual page editor, themes, templates, blog publishing, and… Read the review →	Drupal is an open-source content management platform for websites and digital experiences. Its structured content types, custom fields, roles, permissions and moderation workflows suit organizations with complex publishing needs.… Read the review →

Strengths and trade-offs

• HubSpot CMS Hub — where it wins

  • Visual editor, themes, and templates support page and blog publishing
  • Managed hosting includes CDN and SSL, with custom domain connections
  • Forms and content tools connect with HubSpot CRM

  Where it doesn't

  • Professional and Enterprise are billed annually at higher monthly prices
  • Starter includes 500 HubSpot Credits; larger plans have defined credit allocations
  • Its CRM-connected marketing focus may not suit teams seeking a standalone CMS

• Drupal — where it wins

  • Structured content, custom fields and editorial workflows
  • Multilingual publishing, media management and SEO tools
  • API-first architecture with visual Drupal Canvas page building

  Where it doesn't

  • Requires technical resources for setup and ongoing administration
  • Hosting, implementation and support are separate from the software
  • Core and Drupal CMS offer different levels of ready-made setup

• HubSpot CMS Hub9.2/10 · Free plan · 14-day trial

  A managed website CMS that connects visual editing, hosting, analytics, and CRM tools.

  Visit HubSpotFull verdict →
• DDrupal8.6/10 · Free plan

  A flexible open-source CMS for complex, multilingual and decoupled builds.

  Visit DrupalFull verdict →