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Head-to-head · Identity and Access Management Software

Google Cloud Identity vs Thales OneWelcome Identity Platform

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side

Google Cloud Identity leads on 0 checks, Thales OneWelcome Identity Platform on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreGoogle Cloud Identity · 9.2/10
  • Free planonly Google Cloud Identity

Google Cloud Identity scores higher on our rubric for identity and access management software: 9.2 against 8.7 out of 10; our editors rank them #2 and #7.

Google Cloud Identity is the better fit for google-centric organizations needing affordable IAM. Thales OneWelcome Identity Platform is the better fit for enterprise federation with adaptive authentication.

  • Google Cloud Identity fits best

    Google-centric organizations needing affordable IAM

  • Thales OneWelcome Identity Platform fits best

    Enterprise federation with adaptive authentication

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Side by side

Feature Google Cloud Identity 9.2/10 Visit ↗ Thales OneWelcome Identity Platform 8.7/10 Visit ↗
At a glance
Editor score 9.2 8.7
Ranking #2 in Identity and Access Management Software #7 in Identity and Access Management Software
Best for Google-centric organizations needing affordable IAM Enterprise federation with adaptive authentication
Pricing model Free plan + paid Paid
Starting price $6/user/mo Pricing on request
Free plan ✓ (best) Not checked yet
Free trial — —
Deployment Cloud, Desktop, Mobile Cloud
Platforms Web, Windows, Android, iOS Web
Integrations 5 integrations 10 integrations
Features Google Cloud Identity 3/3 · Thales OneWelcome Identity Platform 3/3
Directory sync ✓ ✓
Lifecycle provisioning ✓ ✓
Adaptive access policies ✓ ✓
Specs
SSO protocols SAML, OIDC SAML 2.0, OAuth 2.0, OpenID Connect 1.0
MFA methods Security keys, Google Prompt, Google Authenticator and other TOTP code generators, backup codes, SMS, voice calls, passkeys OTP by SMS, OTP by voice call, OTP by email, TOTP authenticator, push notification, magic link, QR code
Included users Not checked yet Not checked yet
Our review
Pros
  • Free tier includes core identity, SSO, MFA, and endpoint management
  • Supports SAML and OIDC SSO plus broad MFA methods
  • Adds lifecycle provisioning, adaptive access, LDAP, and directory sync
  • Supports SAML, OpenID Connect, OAuth 2.0, and SCIM
  • Offers broad MFA, step-up authentication, and risk-based access
  • Combines federation, lifecycle management, and delegated administration
Cons
  • Free edition provides 50 user licenses by default
  • Advanced controls require the Premium edition
  • Flexible Premium billing costs $7.20 per user monthly
  • Enterprise pricing requires contacting sales
  • Its broad scope may exceed simpler IAM requirements
  • Configuration can involve multiple identity and provisioning components
Our verdict

Google Cloud Identity is a cloud-based identity and access management platform for organizations that need centralized control over users, groups, applications, and endpoints. It is particularly well suited to Google-centric environments,…

Read the review →

Thales OneWelcome Identity Platform is a modular SaaS customer identity and access management platform for organizations serving customers, citizens, business partners, contractors, gig workers, and employees. It combines identity storage,…

Read the review →
  1. Google Cloud IdentityIdentity and Access Management Software 9.2Free plan
  2. Thales OneWelcome Identity PlatformIdentity and Access Management Software 8.7Pricing on request

Strengths and trade-offs

  • Google Cloud Identity — where it wins

    • Free tier includes core identity, SSO, MFA, and endpoint management
    • Supports SAML and OIDC SSO plus broad MFA methods
    • Adds lifecycle provisioning, adaptive access, LDAP, and directory sync

    Where it doesn't

    • Free edition provides 50 user licenses by default
    • Advanced controls require the Premium edition
    • Flexible Premium billing costs $7.20 per user monthly
  • Thales OneWelcome Identity Platform — where it wins

    • Supports SAML, OpenID Connect, OAuth 2.0, and SCIM
    • Offers broad MFA, step-up authentication, and risk-based access
    • Combines federation, lifecycle management, and delegated administration

    Where it doesn't

    • Enterprise pricing requires contacting sales
    • Its broad scope may exceed simpler IAM requirements
    • Configuration can involve multiple identity and provisioning components
  • Google Cloud Identity9.2/10 · Free plan

    A capable IAM choice for Google-centric teams that need MFA, SSO, and lifecycle controls.

    Visit Google CloudFull verdict →
  • Thales OneWelcome Identity Platform8.7/10 · Pricing on request

    A broad CIAM platform for federation, adaptive authentication, and lifecycle control.

    Visit ThalesFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update