Head-to-head · Real Estate Valuation Software
First American Procision AVM vs VALCRE
First American Procision AVM leads on 0 checks, VALCRE on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreFirst American Procision AVM · 9.3/10
- Most featuresFirst American Procision AVM · 3 of 3
First American Procision AVM scores higher on our rubric for real estate valuation software: 9.3 against 8.3 out of 10; our editors rank them #1 and #5.
First American Procision AVM is the better fit for US lenders needing broad, monitored residential AVMs. VALCRE is the better fit for commercial appraisal teams needing integrated workflows.
- First American Procision AVM fits best
US lenders needing broad, monitored residential AVMs
- VALCRE fits best
Commercial appraisal teams needing integrated workflows
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Side by side
| Feature | First American Procision AVM 9.3/10 Visit ↗ | VALCRE 8.3/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.3 | 8.3 |
| Ranking | #1 in Real Estate Valuation Software | #5 in Real Estate Valuation Software |
| Best for | US lenders needing broad, monitored residential AVMs | Commercial appraisal teams needing integrated workflows |
| Pricing model | Paid | Paid |
| Starting price | Pricing on request | $167/user/mo |
| Free plan | — | — |
| Free trial | — | — |
| Deployment | Cloud | Cloud, Mobile |
| Platforms | Web | Web |
| Support | Phone | Email, Live chat, Phone, Docs |
| Integrations | 1 integrations | 100+ integrations |
| Built for | Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features First American Procision AVM 3/3 · VALCRE 0/3 | ||
| Rental estimates | ✓ (best) | Not checked yet |
| Investment return analysis | ✓ (best) | Not checked yet |
| Portfolio valuation | ✓ (best) | Not checked yet |
| Specs | ||
| Property coverage | Residential | Not checked yet |
| Data access | Both | Not checked yet |
| Geographic coverage | United States; Procision Power covers all 50 states, including non-disclosure areas. | Not checked yet |
| Our review | ||
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| Our verdict | First American Procision AVM is a cloud-based suite of automated valuation models for residential real estate. It serves lending, underwriting, capital markets, insurance, servicing, and marketing workflows, with a fit especially for U.S.… Read the review → |
VALCRE brings property research, valuation workbooks, appraisal reports, and job and billing workflows into a cloud-based platform for commercial real estate appraisal firms and related teams. Its database includes public data for more… Read the review → |
Strengths and trade-offs
First American Procision AVM — where it wins
- Offers API, website, and bulk-file delivery for property valuations.
- Combines rental estimates, confidence scores, and portfolio valuation via API.
- Provides national, state, and county reporting with daily model-data updates.
Where it doesn't
- Pricing requires contacting sales rather than choosing a published plan.
- Focused on residential property, so it may not suit broader property portfolios.
- Portfolio and bulk workflows may be more than smaller teams need.
VALCRE — where it wins
- Combines property and comparable-sales data with appraisal workflows
- Connects valuation workbooks with Rockport VAL and Argus on Professional
- Market Insights covers rent, vacancy, cap rates, and sales activity
Where it doesn't
- Essentials starts at $167 per user monthly, billed annually
- A one-time implementation and professional-services fee also applies
- Enterprise pricing is not published
- First American Procision AVM9.3/10 · Pricing on request
A broad residential AVM suite for lenders that need portfolio delivery and monitoring.
Visit siteFull verdict → - VALCRE8.3/10 · Paid
A connected appraisal toolkit with a high annual per-user entry price.
Visit VALCREFull verdict →
First American Procision AVM vs VALCRE: questions
Which is better for real estate valuation software, First American Procision AVM or VALCRE?
First American Procision AVM scores higher on our rubric for real estate valuation software: 9.3 against 8.3 out of 10; our editors rank them #1 and #5.
How do First American Procision AVM and VALCRE compare?
All 4 checks we put side by side come out level: neither leads on any.
Do First American Procision AVM and VALCRE have a free plan?
First American Procision AVM: No. VALCRE: No.
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Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
Last updated · How we research and update