CliqSpy vs Semrush

CliqSpy7.6Visit Semrush7.0Visit

Higher score CliqSpy #6 in Paid Search Intelligence Software 7.6/10 Paid ✓ 3 of 3 features Visit CliqSpy

vs

Semrush #8 in Paid Search Intelligence Software 7.0/10 Free plan · 7-day trial Free planFree trial✓ 1 of 3 features Visit Semrush

• CliqSpy fits best

  Small teams scanning Google Ads competitors

• Semrush fits best

  Marketers combining SEO research with paid-channel tools

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Side by side

Feature	CliqSpy 7.6/10 Visit ↗	Semrush 7.0/10 Visit ↗
At a glance
Editor score	7.6	7.0
Ranking	#6 in Paid Search Intelligence Software	#8 in Paid Search Intelligence Software
Best for	Small teams scanning Google Ads competitors	Marketers combining SEO research with paid-channel tools
Pricing model	Paid	Free plan + paid
Starting price	$19 one-time	—
Free plan	—	✓ (best)
Free trial	—	7 days
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Email	Tickets, Docs, Community
Integrations	4 integrations	20+ integrations
Built for	Small business, Mid-market	Solo, Small business, Mid-market, Enterprise
Features CliqSpy 3/3 · Semrush 1/3
Keyword research	✓	✓
Ad copy archive	✓ (best)	Not checked yet
Competitor tracking	✓ (best)	Not checked yet
Specs
Historical ad data	Not checked yet	Not checked yet
Markets covered	Not checked yet	Not checked yet
Search data scope	Google	Not checked yet
Our review
Pros	Captures ad text, position and screenshots by region and device Alerts and rival-domain discovery help track competitor changes Ad Vault, keyword ideas and Google Ads Editor CSV export	Keyword, competitor, rank-tracking, site-audit, and backlink tools Integrates with Google Ads, Microsoft Ads, and other marketing platforms Free plan plus paid tiers with API access and deeper SEO features
Cons	Covers Google Ads only, not other paid-search platforms Live scans do not provide a fixed historical database Email is the listed support channel	Paid-search ad monitoring is not a central listed capability Free access is limited to one demo project and 10 reports per day Paid plans mix SEO and AI visibility tools rather than focusing on paid search
Our verdict	CliqSpy gives media buyers, PPC managers, agencies, affiliate marketers and direct-to-consumer brands a way to inspect Google Ads competitors through live searches. Choose a country, region and device, and it captures headlines,… Read the review →	Semrush is a cloud-based marketing platform for freelancers, businesses, agencies, and larger organizations. Its strongest fit is marketers who need keyword research, competitor analysis, rank tracking, technical site audits, backlink… Read the review →

Strengths and trade-offs

• CliqSpy — where it wins

  • Captures ad text, position and screenshots by region and device
  • Alerts and rival-domain discovery help track competitor changes
  • Ad Vault, keyword ideas and Google Ads Editor CSV export

  Where it doesn't

  • Covers Google Ads only, not other paid-search platforms
  • Live scans do not provide a fixed historical database
  • Email is the listed support channel

• Semrush — where it wins

  • Keyword, competitor, rank-tracking, site-audit, and backlink tools
  • Integrates with Google Ads, Microsoft Ads, and other marketing platforms
  • Free plan plus paid tiers with API access and deeper SEO features

  Where it doesn't

  • Paid-search ad monitoring is not a central listed capability
  • Free access is limited to one demo project and 10 reports per day
  • Paid plans mix SEO and AI visibility tools rather than focusing on paid search

• CliqSpy7.6/10 · Paid

  A focused Google Ads research tool with live scans and one-time credit bundles.

  Visit CliqSpyFull verdict →
• Semrush7.0/10 · Free plan · 7-day trial

  Broad SEO and competitor research, with paid search as a supporting capability.

  Visit SemrushFull verdict →