Head-to-head · Android Shopping Apps
Carousell vs Rakuten Ichiba
Carousell leads on 0 checks, Rakuten Ichiba on 2, and 5 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreCarousell · 9.2/10
- Free planboth
- Most featuresRakuten Ichiba · 6 of 6
Carousell scores higher on our rubric for android shopping apps: 9.2 against 9.1 out of 10; our editors rank them #2 and #3.
Rakuten Ichiba offers loyalty rewards; Carousell doesn't publish it. Rakuten Ichiba offers price-drop alerts; Carousell doesn't publish it.
Carousell is the better fit for buying and selling secondhand and varied goods. Rakuten Ichiba is the better fit for comparing listings and earning purchase points.
- Carousell fits best
Buying and selling secondhand and varied goods
- Rakuten Ichiba fits best
Comparing listings and earning purchase points
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Side by side
| Feature | Carousell 9.2/10 Visit ↗ | Rakuten Ichiba 9.1/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.2 | 9.1 |
| Ranking | #2 in Android Shopping Apps | #3 in Android Shopping Apps |
| Best for | Buying and selling secondhand and varied goods | Comparing listings and earning purchase points |
| Pricing model | Free plan + paid | Free |
| Starting price | Not published | Not published |
| Free plan | ✓ | ✓ |
| Free trial | — | — |
| Deployment | Cloud, Mobile | Cloud, Mobile |
| Platforms | Android, iOS, Web | Web, Android, iOS |
| Support | Email, Docs | Docs |
| Built for | Solo, Small business | Solo |
| Features Carousell 4/6 · Rakuten Ichiba 6/6 | ||
| In-app checkout | ✓ | ✓ |
| Order tracking | ✓ | ✓ |
| Store pickup | ✓ | ✓ |
| Same-day delivery | ✓ | ✓ |
| Loyalty rewards | Not published | ✓ (best) |
| Price-drop alerts | Not published | ✓ (best) |
| Specs | ||
| App type | Marketplace | Marketplace |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Carousell is a marketplace for browsing and listing new and secondhand goods across categories such as fashion, electronics, furniture, cars, toys and collectibles, alongside home services. Its Android app is aimed at people who want to… Read the review → |
Rakuten Ichiba brings a Japanese online marketplace to web, Android, and iOS, with shopping across product categories and participating merchants. Its free app is suited to shoppers who want several ways to find items, compare similar… Read the review → |
Strengths and trade-offs
Carousell — where it wins
- Browse new and secondhand goods, services, and multiple categories
- Chat with buyers and sellers and share listings to social platforms
- Selected markets offer escrow-protected checkout and order tracking
Where it doesn't
- In-app checkout and Buyer Protection are limited to selected markets
- Delivery and pickup options vary by market and eligible order
- AI listing suggestions are available only in supported markets
Rakuten Ichiba — where it wins
- Search products by keyword, image, or barcode
- Compare similar listings and get price-drop and restock alerts
- Earn and use Rakuten Points on purchases
Where it doesn't
- Store pickup is limited to eligible listings and participating shops
- Same-day delivery applies only to specific eligible areas and shops
- Some features, including checkout, depend on listing or shop eligibility
- Carousell9.2/10 · Free plan
A multi-category marketplace with in-app chat and protected checkout in selected markets.
Visit CarousellFull verdict → - Rakuten Ichiba9.1/10 · Free plan
A free marketplace app for comparing listings and earning Rakuten Points on purchases.
Visit Rakuten IchibaFull verdict →
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- Rakuten Ichiba vs Allegro
All android shopping apps comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update