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Head-to-head · Store Locator Software

Bullseye Locations vs Storepoint

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Bullseye Locations #1 in Store Locator Software 8.8/10 14-day trial Free trial✓ 0 of 3 features Visit Bullseye
Storepoint #4 in Store Locator Software 8.3/10 7-day trial Free trial✓ 3 of 3 features Visit Storepoint

Bullseye Locations leads on 0 checks, Storepoint on 1, and 4 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreBullseye Locations · 8.8/10
  • Lowest starting priceStorepoint · $25/mo
  • Free trialboth
  • Most featuresStorepoint · 3 of 3

Bullseye Locations scores higher on our rubric for store locator software: 8.8 against 8.3 out of 10; our editors rank them #1 and #4.

Storepoint is cheaper to start at $25/mo against $89/mo.

Bullseye Locations is the better fit for large teams needing location pages and lead routing. Storepoint is the better fit for teams managing searchable location data.

  • Bullseye Locations fits best

    Large teams needing location pages and lead routing

  • Storepoint fits best

    Teams managing searchable location data

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Side by side

Feature Bullseye Locations 8.8/10 Visit ↗ Storepoint 8.3/10 Visit ↗
At a glance
Editor score 8.8 8.3
Ranking #1 in Store Locator Software #4 in Store Locator Software
Best for Large teams needing location pages and lead routing Teams managing searchable location data
Pricing model Paid Paid
Starting price $89/mo $25/mo (best)
Free plan — —
Free trial 14 days 7 days
Free trial length 14 days 7 days
Deployment Cloud, Browser extension Cloud
Platforms Web Web
Support Phone, Docs Email
Integrations 8 integrations 4 integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Bullseye Locations 0/3 · Storepoint 3/3
Custom branding Not checked yet ✓ (best)
Bulk location import Not checked yet ✓ (best)
Location search filters Not checked yet ✓ (best)
Specs
Location limit Not checked yet 200 locations
Map provider Not checked yet Not checked yet
Publishing options Not checked yet Web embed
Our review
Pros
  • Unlimited locations and embeddable locator interfaces
  • Lead capture, routing, CRM integrations, and reporting
  • Local and city pages with dynamic metadata and XML sitemaps
  • Search by city, ZIP/postcode, neighborhood, or country
  • Bulk update locations via CSV or Excel, or sync Google Sheets
  • Filter by tags and currently open hours; manage data through APIs
Cons
  • Higher starting price than many locator options
  • No local rank tracking, citation management, or competitor tracking
  • Focused on locator marketing rather than a full local SEO suite
  • No free plan; Starter begins at $25 per month
  • Starter and Pro include support, while priority support is listed for Business
  • Integration options are limited to Google Sheets, HubSpot, Airtable, and Zapier
Our verdict

Bullseye Locations is a hosted platform for dealer, contractor, store, and service locators. Teams can manage location details, hours, categories, and other data; create searchable interfaces; and embed them on websites. It suits…

Read the review →

Storepoint adds a searchable store, dealer, or stockist locator to a business website. Visitors can find locations by city, ZIP or postcode, neighborhood, or country, then narrow results with tags such as product, service, or dealer tier.…

Read the review →
  1. Bullseye LocationsStore Locator Software 8.814-day trial
  2. StorepointStore Locator Software 8.37-day trial

Strengths and trade-offs

  • Bullseye Locations — where it wins

    • Unlimited locations and embeddable locator interfaces
    • Lead capture, routing, CRM integrations, and reporting
    • Local and city pages with dynamic metadata and XML sitemaps

    Where it doesn't

    • Higher starting price than many locator options
    • No local rank tracking, citation management, or competitor tracking
    • Focused on locator marketing rather than a full local SEO suite
  • Storepoint — where it wins

    • Search by city, ZIP/postcode, neighborhood, or country
    • Bulk update locations via CSV or Excel, or sync Google Sheets
    • Filter by tags and currently open hours; manage data through APIs

    Where it doesn't

    • No free plan; Starter begins at $25 per month
    • Starter and Pro include support, while priority support is listed for Business
    • Integration options are limited to Google Sheets, HubSpot, Airtable, and Zapier

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update