Buffer vs Loomly

Buffer8.8Visit Loomly8.6Visit

Higher score Buffer #5 in Social Media Management - Enterprise Software 8.8/10 Free plan · 14-day trial Free planFree trial✓ 0 of 3 features Visit Buffer

vs

Loomly #7 in Social Media Management - Enterprise Software 8.6/10 7-day trial Free trial✓ 0 of 3 features Visit Loomly

• Buffer fits best

  Budget-conscious teams needing broad channel coverage

• Loomly fits best

  Teams that need approvals and campaign analytics

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Side by side

Feature	Buffer 8.8/10 Visit ↗	Loomly 8.6/10 Visit ↗
At a glance
Editor score	8.8	8.6
Ranking	#5 in Social Media Management - Enterprise Software	#7 in Social Media Management - Enterprise Software
Best for	Budget-conscious teams needing broad channel coverage	Teams that need approvals and campaign analytics
Pricing model	Free plan + paid	Paid
Starting price	$60/site/yr	$49/mo
Free plan	✓ (best)	—
Free trial	14 days	7 days
Free trial length	14 days · no card needed	7 days · no card needed
Deployment	Cloud, Mobile, Browser extension	Cloud, Mobile
Platforms	Web, iOS, Android, Chrome extension	Web, iOS, Android
Support	Email, Docs	Email, Live chat, Docs
Compliance	2FA	GDPR, 2FA
Integrations	24+ integrations	16 integrations
Built for	Solo, Small business, Mid-market, Enterprise	Solo, Small business, Mid-market, Enterprise
Features Buffer 0/3 · Loomly 0/3
Approval workflows	Not checked yet	Not checked yet
Role-based permissions	Not checked yet	Not checked yet
Single sign-on	Not checked yet	Not checked yet
Specs
Social accounts	1	12 (best)
Publishing channels	Not checked yet	Not checked yet
Analytics depth	Not checked yet	Not checked yet
Our review
Pros	Free plan supports up to three channels with scheduling and insights Advanced analytics, inbox, API access, and approvals on paid tiers Web, mobile, browser extension, and 24 listed integrations	Coordinates drafts, scheduling, and approvals with roles and permissions Unifies comments, mentions, and direct messages in one inbox Tracks post, account, and campaign performance with PDF or CSV exports
Cons	Paid plans charge separately for each connected social channel Free and Essentials plans include only one user Enterprise-specific capabilities are lighter than dedicated enterprise suites	Starter is limited to three users and 12 social accounts Beyond costs $249 per month with annual billing Enterprise pricing is tailored to the business
Our verdict	Buffer is a cloud social media management platform for creators, entrepreneurs, small businesses, agencies, and teams. It supports scheduling and publishing across Facebook, Instagram, X/Twitter, LinkedIn, Pinterest, TikTok, Google… Read the review →	Loomly brings social planning, publishing, engagement, and reporting into a shared workspace for individuals, brands, agencies, and marketing teams. Its content calendars organize brands, clients, and campaigns, while channel-specific… Read the review →

Strengths and trade-offs

• Buffer — where it wins

  • Free plan supports up to three channels with scheduling and insights
  • Advanced analytics, inbox, API access, and approvals on paid tiers
  • Web, mobile, browser extension, and 24 listed integrations

  Where it doesn't

  • Paid plans charge separately for each connected social channel
  • Free and Essentials plans include only one user
  • Enterprise-specific capabilities are lighter than dedicated enterprise suites

• Loomly — where it wins

  • Coordinates drafts, scheduling, and approvals with roles and permissions
  • Unifies comments, mentions, and direct messages in one inbox
  • Tracks post, account, and campaign performance with PDF or CSV exports

  Where it doesn't

  • Starter is limited to three users and 12 social accounts
  • Beyond costs $249 per month with annual billing
  • Enterprise pricing is tailored to the business

• Buffer8.8/10 · Free plan · 14-day trial

  Affordable multi-network management with scheduling, analytics, inbox, and approvals.

  Visit BufferFull verdict →
• Loomly8.6/10 · 7-day trial

  Loomly pairs multi-layer approvals with advanced analytics across nine social networks.

  Visit LoomlyFull verdict →