Head-to-head · Digital Asset Management Software
Brandfolder vs Brandworkz
Brandfolder leads on 0 checks, Brandworkz on 1, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreBrandfolder · 6.6/10
- Free planonly Brandworkz
Brandfolder scores higher on our rubric for digital asset management software: 6.6 against 5.7 out of 10; our editors rank them #10 and #26.
Brandworkz offers free plan; Brandfolder doesn't.
Brandfolder is the better fit for enterprise brands managing rich media at scale. Brandworkz is the better fit for brand teams seeking a free starting point.
- Brandfolder fits best
Enterprise brands managing rich media at scale
- Brandworkz fits best
Brand teams seeking a free starting point
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Side by side
| Feature | Brandfolder 6.6/10 Visit ↗ | Brandworkz 5.7/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 6.6 | 5.7 |
| Ranking | #10 in Digital Asset Management Software | #26 in Digital Asset Management Software |
| Best for | Enterprise brands managing rich media at scale | Brand teams seeking a free starting point |
| Pricing model | Paid | Free plan + paid |
| Starting price | Not published | Not published |
| Free plan | — | ✓ (best) |
| Free trial | — | — |
| Deployment | Cloud, Browser extension | Cloud |
| Platforms | Web, Chrome extension | Web |
| Support | Email, Tickets, Docs · 24/7 | Email, Phone, Tickets, Docs |
| Compliance | SOC 2, GDPR, SSO/SAML | ISO 27001, GDPR, HIPAA, SSO/SAML, 2FA |
| Integrations | 12 integrations | 11 integrations |
| Built for | Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Brandfolder 5/5 · Brandworkz 5/5 | ||
| Metadata and tagging | ✓ | ✓ |
| Approval workflows | ✓ | ✓ |
| Version history | ✓ | ✓ |
| Guest sharing | ✓ | ✓ |
| API access | ✓ | ✓ |
| Specs | ||
| Storage limit | Not published | Not published |
| Supported asset types | images, video, audio, documents, 3D | Images, videos, documents, templates, digital artwork, MS Office, Sketch, Adobe XD, Adobe Creative Cloud, CMYK TIFF, PSB, PSD |
| Our review | ||
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| Our verdict | Brandfolder is a cloud-based digital asset management platform from Smartsheet for marketers, creatives, and organizations managing brand content. It centralizes images, 8K video, documents, 3D assets, Photoshop files, PDFs, audio, design… Read the review → |
Brandworkz is a web-based digital asset and brand management platform for marketing, brand, and creative teams. It centralizes images, videos, documents, templates, digital artwork, and other supported asset types, with metadata, tagging,… Read the review → |
Strengths and trade-offs
Brandfolder — where it wins
- Supports images, 8K video, documents, 3D assets, and design files
- Combines OCR, automated tagging, metadata search, and AI-assisted video tools
- Includes approvals, version history, sharing, embeds, analytics, and integrations
Where it doesn't
- Pricing requires contact with sales
- No free plan is offered
- Advanced controls are reserved for the Enterprise plan
Brandworkz — where it wins
- Free Essentials plan with unlimited storage for all clients
- AI keywords, metadata, search, approvals, and version history
- Adobe, MS Office, SSO, API, CMS, CRM, and image integrations
Where it doesn't
- Web-only platform
- Advanced capabilities are split across higher tiers
- Designed for brand operations more than general file storage
- Brandfolder6.6/10 · Pricing on request
A broad DAM for enterprise teams managing rich media, workflows, and brand distribution.
Visit BrandfolderFull verdict → - Brandworkz5.7/10 · Free plan
A web-based DAM with unlimited storage, brand controls, workflows, and a free starting plan.
Visit BrandworkzFull verdict →
All digital asset management software comparisons → · Full ranking →
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
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