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Head-to-head · Digital Asset Management Software

Brandfolder vs Brandworkz

  • Updated Sep 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Brandfolder #10 in Digital Asset Management Software 6.6/10 Pricing on request ✓ 5 of 5 features Visit Brandfolder
Brandworkz #26 in Digital Asset Management Software 5.7/10 Free plan Free plan✓ 5 of 5 features Visit Brandworkz

Brandfolder leads on 0 checks, Brandworkz on 1, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreBrandfolder · 6.6/10
  • Free planonly Brandworkz

Brandfolder scores higher on our rubric for digital asset management software: 6.6 against 5.7 out of 10; our editors rank them #10 and #26.

Brandworkz offers free plan; Brandfolder doesn't.

Brandfolder is the better fit for enterprise brands managing rich media at scale. Brandworkz is the better fit for brand teams seeking a free starting point.

  • Brandfolder fits best

    Enterprise brands managing rich media at scale

  • Brandworkz fits best

    Brand teams seeking a free starting point

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. It never changes our verdict. How we rank.

Side by side

Feature Brandfolder 6.6/10 Visit ↗ Brandworkz 5.7/10 Visit ↗
At a glance
Editor score 6.6 5.7
Ranking #10 in Digital Asset Management Software #26 in Digital Asset Management Software
Best for Enterprise brands managing rich media at scale Brand teams seeking a free starting point
Pricing model Paid Free plan + paid
Starting price Not published Not published
Free plan — ✓ (best)
Free trial — —
Deployment Cloud, Browser extension Cloud
Platforms Web, Chrome extension Web
Support Email, Tickets, Docs · 24/7 Email, Phone, Tickets, Docs
Compliance SOC 2, GDPR, SSO/SAML ISO 27001, GDPR, HIPAA, SSO/SAML, 2FA
Integrations 12 integrations 11 integrations
Built for Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Brandfolder 5/5 · Brandworkz 5/5
Metadata and tagging ✓ ✓
Approval workflows ✓ ✓
Version history ✓ ✓
Guest sharing ✓ ✓
API access ✓ ✓
Specs
Storage limit Not published Not published
Supported asset types images, video, audio, documents, 3D Images, videos, documents, templates, digital artwork, MS Office, Sketch, Adobe XD, Adobe Creative Cloud, CMYK TIFF, PSB, PSD
Our review
Pros
  • Supports images, 8K video, documents, 3D assets, and design files
  • Combines OCR, automated tagging, metadata search, and AI-assisted video tools
  • Includes approvals, version history, sharing, embeds, analytics, and integrations
  • Free Essentials plan with unlimited storage for all clients
  • AI keywords, metadata, search, approvals, and version history
  • Adobe, MS Office, SSO, API, CMS, CRM, and image integrations
Cons
  • Pricing requires contact with sales
  • No free plan is offered
  • Advanced controls are reserved for the Enterprise plan
  • Web-only platform
  • Advanced capabilities are split across higher tiers
  • Designed for brand operations more than general file storage
Our verdict

Brandfolder is a cloud-based digital asset management platform from Smartsheet for marketers, creatives, and organizations managing brand content. It centralizes images, 8K video, documents, 3D assets, Photoshop files, PDFs, audio, design…

Read the review →

Brandworkz is a web-based digital asset and brand management platform for marketing, brand, and creative teams. It centralizes images, videos, documents, templates, digital artwork, and other supported asset types, with metadata, tagging,…

Read the review →
  1. BrandfolderDigital Asset Management Software 6.6Pricing on request
  2. BrandworkzDigital Asset Management Software 5.7Free plan

Strengths and trade-offs

  • Brandfolder — where it wins

    • Supports images, 8K video, documents, 3D assets, and design files
    • Combines OCR, automated tagging, metadata search, and AI-assisted video tools
    • Includes approvals, version history, sharing, embeds, analytics, and integrations

    Where it doesn't

    • Pricing requires contact with sales
    • No free plan is offered
    • Advanced controls are reserved for the Enterprise plan
  • Brandworkz — where it wins

    • Free Essentials plan with unlimited storage for all clients
    • AI keywords, metadata, search, approvals, and version history
    • Adobe, MS Office, SSO, API, CMS, CRM, and image integrations

    Where it doesn't

    • Web-only platform
    • Advanced capabilities are split across higher tiers
    • Designed for brand operations more than general file storage

Guides on digital asset management software

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update