Head-to-head · Brand Asset Management Software
Brandfolder vs Brandkit
Brandfolder leads on 0 checks, Brandkit on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreBrandfolder · 8.8/10
- Free trialonly Brandkit
Brandfolder scores higher on our rubric for brand asset management software: 8.8 against 8.4 out of 10; our editors rank them #3 and #6.
Brandfolder is the better fit for mid-market and enterprise DAM teams. Brandkit is the better fit for organizations wanting full brand knowledge DAM.
- Brandfolder fits best
Mid-market and enterprise DAM teams
- Brandkit fits best
Organizations wanting full brand knowledge DAM
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Side by side
| Feature | Brandfolder 8.8/10 Visit ↗ | Brandkit 8.4/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.8 | 8.4 |
| Ranking | #3 in Brand Asset Management Software | #6 in Brand Asset Management Software |
| Best for | Mid-market and enterprise DAM teams | Organizations wanting full brand knowledge DAM |
| Pricing model | Paid | Paid |
| Starting price | — | $1,100/yr |
| Free plan | — | — |
| Free trial | — | 30 days |
| Deployment | Cloud, Browser extension | Cloud |
| Platforms | Web, Chrome extension | Web |
| Support | Email, Tickets, Docs · 24/7 | Email, Live chat, Phone, Docs · 24/7 |
| Compliance | SOC 2, GDPR, SSO/SAML | ISO 27001, GDPR, SSO/SAML, 2FA |
| Integrations | 12 integrations | 5 integrations |
| Built for | Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Brandfolder 1/5 · Brandkit 1/5 | ||
| Brand guidelines | Not checked yet | Not checked yet |
| Template library | Not checked yet | Not checked yet |
| Approval workflow | Not checked yet | Not checked yet |
| Custom brand portal | Not checked yet | Not checked yet |
| Version history | ✓ | ✓ |
| Specs | ||
| Asset storage | Not checked yet | Not checked yet |
| Access channels | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Brandfolder is a cloud-based digital asset management platform for marketing, creative, and enterprise teams managing shared or distributed brand libraries. It centralizes images, video, audio, documents, and 3D assets, with organization… Read the review → |
Brandkit is a cloud-based digital asset management and brand portal platform for marketing teams, public-sector organisations, tourism boards, universities, franchises, and global companies. It brings images, video, audio, design files,… Read the review → |
Strengths and trade-offs
Brandfolder — where it wins
- Organizes diverse assets with metadata, collections, and automated tagging.
- Supports version history, approval workflows, and guest sharing.
- Connects to creative and business tools, with API access and analytics.
Where it doesn't
- Pricing requires contacting sales; there is no free plan.
- Premium and Enterprise plan highlights may not suit smaller teams.
- Managing broad asset libraries may be more than a narrowly focused team needs.
Brandkit — where it wins
- AI tagging, metadata, filters, and semantic search across brand content
- Portals, approvals, version rollback, permissions, analytics, and sharing
- REST API plus Google, Microsoft, Entra ID, Zapier, and Instagram integrations
Where it doesn't
- No free plan; paid access starts at $99 per month
- Team usage combines storage space and traffic, not storage alone
- Custom domains, CMS, SSO, and nominated data regions require higher tiers
- Brandfolder8.8/10 · Pricing on request
A cloud DAM for organizing, approving, sharing, and measuring brand assets.
Visit BrandfolderFull verdict → - Brandkit8.4/10 · 30-day trial
A full brand-knowledge DAM with AI search, portals, workflows, and API access.
Visit BrandkitFull verdict →
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All brand asset management software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update





