Head-to-head · Brand Asset Management Software
Adobe Experience Manager Assets vs Brandkit
Adobe Experience Manager Assets leads on 0 checks, Brandkit on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreAdobe Experience Manager Assets · 9.3/10
- Free trialonly Brandkit
Adobe Experience Manager Assets scores higher on our rubric for brand asset management software: 9.3 against 8.4 out of 10; our editors rank them #1 and #6.
Adobe Experience Manager Assets is the better fit for enterprise Adobe-centered asset operations. Brandkit is the better fit for organizations wanting full brand knowledge DAM.
- Adobe Experience Manager Assets fits best
Enterprise Adobe-centered asset operations
- Brandkit fits best
Organizations wanting full brand knowledge DAM
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Side by side
| Feature | Adobe Experience Manager Assets 9.3/10 Visit ↗ | Brandkit 8.4/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.3 | 8.4 |
| Ranking | #1 in Brand Asset Management Software | #6 in Brand Asset Management Software |
| Best for | Enterprise Adobe-centered asset operations | Organizations wanting full brand knowledge DAM |
| Pricing model | Paid | Paid |
| Starting price | — | $1,100/yr |
| Free plan | — | — |
| Free trial | — | 30 days |
| Deployment | Cloud, Desktop | Cloud |
| Platforms | Web, Windows, macOS | Web |
| Support | Docs | Email, Live chat, Phone, Docs · 24/7 |
| Integrations | 12 integrations | 5 integrations |
| Built for | Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Adobe Experience Manager Assets 1/5 · Brandkit 1/5 | ||
| Brand guidelines | Not checked yet | Not checked yet |
| Template library | Not checked yet | Not checked yet |
| Approval workflow | Not checked yet | Not checked yet |
| Custom brand portal | Not checked yet | Not checked yet |
| Version history | ✓ | ✓ |
| Specs | ||
| Asset storage | Not checked yet | Not checked yet |
| Access channels | Not checked yet | Not checked yet |
| Our review | ||
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| Our verdict | Adobe Experience Manager Assets centralizes images, videos, documents, audio, and other rich media for organizations that need to manage assets across content operations. It combines storage, metadata, discovery, sharing, workflows,… Read the review → |
Brandkit is a cloud-based digital asset management and brand portal platform for marketing teams, public-sector organisations, tourism boards, universities, franchises, and global companies. It brings images, video, audio, design files,… Read the review → |
Strengths and trade-offs
Adobe Experience Manager Assets — where it wins
- AI tagging, classification, and conversational asset search
- Versioning, approvals, rights management, and publication controls
- Dynamic Media, Creative Cloud links, and REST APIs
Where it doesn't
- Pricing requires contacting sales
- Ultimate’s advanced activation and comprehensive APIs may exceed narrower DAM needs
- Adobe-centered integrations may be less suited to teams seeking a narrow standalone tool
Brandkit — where it wins
- AI tagging, metadata, filters, and semantic search across brand content
- Portals, approvals, version rollback, permissions, analytics, and sharing
- REST API plus Google, Microsoft, Entra ID, Zapier, and Instagram integrations
Where it doesn't
- No free plan; paid access starts at $99 per month
- Team usage combines storage space and traffic, not storage alone
- Custom domains, CMS, SSO, and nominated data regions require higher tiers
- Adobe Experience Manager Assets9.3/10 · Pricing on request
A broad DAM for teams managing rich media across Adobe-centered content operations.
Visit AdobeFull verdict → - Brandkit8.4/10 · 30-day trial
A full brand-knowledge DAM with AI search, portals, workflows, and API access.
Visit BrandkitFull verdict →
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All brand asset management software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update





