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Head-to-head · Brand Asset Management Software

Adobe Experience Manager Assets vs Brandkit

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Adobe Experience Manager Assets #1 in Brand Asset Management Software 9.3/10 Pricing on request ✓ 1 of 5 features Visit Adobe
Brandkit #6 in Brand Asset Management Software 8.4/10 30-day trial Free trial✓ 1 of 5 features Visit Brandkit

Adobe Experience Manager Assets leads on 0 checks, Brandkit on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAdobe Experience Manager Assets · 9.3/10
  • Free trialonly Brandkit

Adobe Experience Manager Assets scores higher on our rubric for brand asset management software: 9.3 against 8.4 out of 10; our editors rank them #1 and #6.

Adobe Experience Manager Assets is the better fit for enterprise Adobe-centered asset operations. Brandkit is the better fit for organizations wanting full brand knowledge DAM.

  • Adobe Experience Manager Assets fits best

    Enterprise Adobe-centered asset operations

  • Brandkit fits best

    Organizations wanting full brand knowledge DAM

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Adobe Experience Manager Assets 9.3/10 Visit ↗ Brandkit 8.4/10 Visit ↗
At a glance
Editor score 9.3 8.4
Ranking #1 in Brand Asset Management Software #6 in Brand Asset Management Software
Best for Enterprise Adobe-centered asset operations Organizations wanting full brand knowledge DAM
Pricing model Paid Paid
Starting price — $1,100/yr
Free plan — —
Free trial — 30 days
Deployment Cloud, Desktop Cloud
Platforms Web, Windows, macOS Web
Support Docs Email, Live chat, Phone, Docs · 24/7
Integrations 12 integrations 5 integrations
Built for Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Adobe Experience Manager Assets 1/5 · Brandkit 1/5
Brand guidelines Not checked yet Not checked yet
Template library Not checked yet Not checked yet
Approval workflow Not checked yet Not checked yet
Custom brand portal Not checked yet Not checked yet
Version history ✓ ✓
Specs
Asset storage Not checked yet Not checked yet
Access channels Not checked yet Not checked yet
Our review
Pros
  • AI tagging, classification, and conversational asset search
  • Versioning, approvals, rights management, and publication controls
  • Dynamic Media, Creative Cloud links, and REST APIs
  • AI tagging, metadata, filters, and semantic search across brand content
  • Portals, approvals, version rollback, permissions, analytics, and sharing
  • REST API plus Google, Microsoft, Entra ID, Zapier, and Instagram integrations
Cons
  • Pricing requires contacting sales
  • Ultimate’s advanced activation and comprehensive APIs may exceed narrower DAM needs
  • Adobe-centered integrations may be less suited to teams seeking a narrow standalone tool
  • No free plan; paid access starts at $99 per month
  • Team usage combines storage space and traffic, not storage alone
  • Custom domains, CMS, SSO, and nominated data regions require higher tiers
Our verdict

Adobe Experience Manager Assets centralizes images, videos, documents, audio, and other rich media for organizations that need to manage assets across content operations. It combines storage, metadata, discovery, sharing, workflows,…

Read the review →

Brandkit is a cloud-based digital asset management and brand portal platform for marketing teams, public-sector organisations, tourism boards, universities, franchises, and global companies. It brings images, video, audio, design files,…

Read the review →
  1. Adobe Experience Manager AssetsBrand Asset Management Software 9.3Pricing on request
  2. BrandkitBrand Asset Management Software 8.430-day trial

Strengths and trade-offs

  • Adobe Experience Manager Assets — where it wins

    • AI tagging, classification, and conversational asset search
    • Versioning, approvals, rights management, and publication controls
    • Dynamic Media, Creative Cloud links, and REST APIs

    Where it doesn't

    • Pricing requires contacting sales
    • Ultimate’s advanced activation and comprehensive APIs may exceed narrower DAM needs
    • Adobe-centered integrations may be less suited to teams seeking a narrow standalone tool
  • Brandkit — where it wins

    • AI tagging, metadata, filters, and semantic search across brand content
    • Portals, approvals, version rollback, permissions, analytics, and sharing
    • REST API plus Google, Microsoft, Entra ID, Zapier, and Instagram integrations

    Where it doesn't

    • No free plan; paid access starts at $99 per month
    • Team usage combines storage space and traffic, not storage alone
    • Custom domains, CMS, SSO, and nominated data regions require higher tiers
  • Adobe Experience Manager Assets9.3/10 · Pricing on request

    A broad DAM for teams managing rich media across Adobe-centered content operations.

    Visit AdobeFull verdict →
  • Brandkit8.4/10 · 30-day trial

    A full brand-knowledge DAM with AI search, portals, workflows, and API access.

    Visit BrandkitFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update