Head-to-head · Brand Asset Management Software
Adobe Experience Manager Assets vs Frontify
Adobe Experience Manager Assets leads on 0 checks, Frontify on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreAdobe Experience Manager Assets · 9.3/10
Adobe Experience Manager Assets scores higher on our rubric for brand asset management software: 9.3 against 8.7 out of 10; our editors rank them #1 and #4.
Adobe Experience Manager Assets is the better fit for enterprise Adobe-centered asset operations. Frontify is the better fit for mid-market and enterprise teams managing brand assets.
- Adobe Experience Manager Assets fits best
Enterprise Adobe-centered asset operations
- Frontify fits best
Mid-market and enterprise teams managing brand assets
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Side by side
| Feature | Adobe Experience Manager Assets 9.3/10 Visit ↗ | Frontify 8.7/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.3 | 8.7 |
| Ranking | #1 in Brand Asset Management Software | #4 in Brand Asset Management Software |
| Best for | Enterprise Adobe-centered asset operations | Mid-market and enterprise teams managing brand assets |
| Pricing model | Paid | Paid |
| Starting price | — | Pricing on request |
| Free plan | — | Not checked yet |
| Free trial | — | — |
| Deployment | Cloud, Desktop | Cloud, Desktop, Mobile |
| Platforms | Web, Windows, macOS | Web, Windows, macOS, iOS, Android |
| Support | Docs | Email, Live chat, Community, Docs |
| Integrations | 12 integrations | 3 integrations |
| Built for | Mid-market, Enterprise | Mid-market, Enterprise |
| Features Adobe Experience Manager Assets 1/5 · Frontify 1/5 | ||
| Brand guidelines | Not checked yet | Not checked yet |
| Template library | Not checked yet | Not checked yet |
| Approval workflow | Not checked yet | Not checked yet |
| Custom brand portal | Not checked yet | Not checked yet |
| Version history | ✓ | ✓ |
| Specs | ||
| Asset storage | Not checked yet | Not checked yet |
| Access channels | Not checked yet | Not checked yet |
| Our review | ||
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| Our verdict | Adobe Experience Manager Assets centralizes images, videos, documents, audio, and other rich media for organizations that need to manage assets across content operations. It combines storage, metadata, discovery, sharing, workflows,… Read the review → |
Frontify brings digital asset management together with brand guidelines, templates, and related workflows in a cloud-based platform. It is aimed at brand, marketing, and creative teams—particularly mid-market and enterprise… Read the review → |
Strengths and trade-offs
Adobe Experience Manager Assets — where it wins
- AI tagging, classification, and conversational asset search
- Versioning, approvals, rights management, and publication controls
- Dynamic Media, Creative Cloud links, and REST APIs
Where it doesn't
- Pricing requires contacting sales
- Ultimate’s advanced activation and comprehensive APIs may exceed narrower DAM needs
- Adobe-centered integrations may be less suited to teams seeking a narrow standalone tool
Frontify — where it wins
- Searchable libraries with metadata, tagging, and granular access controls
- Approval history, revisions, rollback, and side-by-side comparison
- Transformations, CDN delivery, and a GraphQL API for asset workflows
Where it doesn't
- Pricing requires a tailored quote through sales
- Its scope may exceed the needs of teams seeking a narrow asset library
- Key integrations listed are Adobe Creative Cloud, Webflow, and Figma
- Adobe Experience Manager Assets9.3/10 · Pricing on request
A broad DAM for teams managing rich media across Adobe-centered content operations.
Visit AdobeFull verdict → - Frontify8.7/10 · Pricing on request
Frontify combines governed brand asset libraries with tools for preparing and delivering assets.
Visit FrontifyFull verdict →
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All brand asset management software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update





