Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · URL Shorteners

Bitly vs Tiny.cc

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Bitly #1 in URL Shorteners 9.3/10 Free plan Free plan✓ 4 of 4 features Visit Bitly
Tiny.cc #3 in URL Shorteners 9.0/10 Free plan · 7-day trial Free planFree trial✓ 4 of 4 features Visit Tiny.cc

Bitly leads on 0 checks, Tiny.cc on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreBitly · 9.3/10
  • Free planboth
  • Free trialonly Tiny.cc

Bitly scores higher on our rubric for url shorteners: 9.3 against 9.0 out of 10; our editors rank them #1 and #3.

Bitly is the better fit for established teams needing an all-round shortener. Tiny.cc is the better fit for established users wanting a straightforward platform.

  • Bitly fits best

    Established teams needing an all-round shortener

  • Tiny.cc fits best

    Established users wanting a straightforward platform

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Bitly 9.3/10 Visit ↗ Tiny.cc 9.0/10 Visit ↗
At a glance
Editor score 9.3 9.0
Ranking #1 in URL Shorteners #3 in URL Shorteners
Best for Established teams needing an all-round shortener Established users wanting a straightforward platform
Pricing model Free plan + paid Free plan + paid
Starting price $10/mo —
Free plan ✓ ✓
Free trial — 7 days
Deployment Cloud, Mobile, Browser extension Cloud
Platforms Web, iOS, Android, Chrome extension Web
Support Tickets, Docs Email, Phone, Docs
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Bitly 4/4 · Tiny.cc 4/4
Custom domains ✓ ✓
API access ✓ ✓
Bulk link creation ✓ ✓
Geo targeting ✓ ✓
Specs
Analytics retention Not checked yet Not checked yet
Team seats Not checked yet 2 seats
Our review
Pros
  • Dynamic routing by country, region, device, and platform
  • Bulk link creation through CSV or Excel uploads
  • API access, analytics, QR Codes, and branded links
  • Custom aliases, editable destinations, branded domains, and QR codes
  • Smart routing supports country, platform, browser, language, date, and time rules
  • REST API includes link management, analytics, and batch shortening
Cons
  • The Free plan allows only 5 links per month
  • Advanced reporting and longer data history require higher tiers
  • Enterprise pricing and features are customized
  • Starter is limited to 1 custom domain, 2 users, and 500 links
  • Pro (+) uses quote-based pricing and custom limits
  • Access is centered on web and API rather than a broader app ecosystem
Our verdict

Bitly is a link management platform for individuals, marketers, businesses, and enterprises. It creates shortened and branded links, custom back-halves, QR Codes, landing pages, and redirects. Teams can also use dynamic routing, click and…

Read the review →

Tiny.cc is a web-based URL shortening and link management service for individuals, businesses, schools, universities, and government agencies. It creates short URLs with custom keywords or aliases, lets teams organize links with tags and…

Read the review →
  1. BitlyURL Shorteners 9.3Free plan
  2. Tiny.ccURL Shorteners 9.0Free plan · 7-day trial

Strengths and trade-offs

  • Bitly — where it wins

    • Dynamic routing by country, region, device, and platform
    • Bulk link creation through CSV or Excel uploads
    • API access, analytics, QR Codes, and branded links

    Where it doesn't

    • The Free plan allows only 5 links per month
    • Advanced reporting and longer data history require higher tiers
    • Enterprise pricing and features are customized
  • Tiny.cc — where it wins

    • Custom aliases, editable destinations, branded domains, and QR codes
    • Smart routing supports country, platform, browser, language, date, and time rules
    • REST API includes link management, analytics, and batch shortening

    Where it doesn't

    • Starter is limited to 1 custom domain, 2 users, and 500 links
    • Pro (+) uses quote-based pricing and custom limits
    • Access is centered on web and API rather than a broader app ecosystem
  • Bitly9.3/10 · Free plan

    An all-round link shortener with routing, analytics, bulk tools, and API access.

    Visit BitlyFull verdict →
  • Tiny.cc9.0/10 · Free plan · 7-day trial

    A capable URL shortener for teams needing branded links, analytics, routing, and API access.

    Visit Tiny.ccFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update