Head-to-head · Real Estate Marketing
Back At You Social vs Ylopo
Back At You Social leads on 0 checks, Ylopo on 1, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreBack At You Social · 7.9/10
- Most featuresYlopo · 4 of 5
Back At You Social scores higher on our rubric for real estate marketing: 7.9 against 7.6 out of 10; our editors rank them #5 and #8.
Ylopo offers website builder; Back At You Social doesn't. On idx support, Ylopo gives you Native where Back At You Social offers None.
Back At You Social is the better fit for teams focused on listing and social-media marketing. Ylopo is the better fit for teams buying leads and automating follow-up.
- Back At You Social fits best
Teams focused on listing and social-media marketing
- Ylopo fits best
Teams buying leads and automating follow-up
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Side by side
| Feature | Back At You Social 7.9/10 Visit ↗ | Ylopo 7.6/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 7.9 | 7.6 |
| Ranking | #5 in Real Estate Marketing | #8 in Real Estate Marketing |
| Best for | Teams focused on listing and social-media marketing | Teams buying leads and automating follow-up |
| Pricing model | Paid | Paid |
| Starting price | Pricing on request | — |
| Free plan | Not checked yet | — |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Phone, Email | |
| Built for | Small business, Mid-market, Enterprise | Solo, Small business, Mid-market, Enterprise |
| Features Back At You Social 3/5 · Ylopo 4/5 | ||
| Website builder | — | ✓ (best) |
| Lead capture | ✓ | ✓ |
| Email automation | Not checked yet | ✓ (best) |
| Social publishing | ✓ (best) | Not checked yet |
| Listing media tools | ✓ | ✓ |
| Specs | ||
| IDX support | None | Native |
| Active listings limit | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Back At You Social is a cloud-based real estate marketing platform for agents, teams and brokerages that want to coordinate listing and social-media campaigns. It turns MLS listing updates into social posts, creates branded listing videos,… Read the review → |
Ylopo is a real estate marketing and lead-generation platform for agents and teams that want to buy leads and automate follow-up. It combines Google and social advertising for buyer and seller campaigns with a branded IDX home-search… Read the review → |
Strengths and trade-offs
Back At You Social — where it wins
- Converts MLS listing updates into social posts and branded listing videos
- Schedules content across six social channels and YouTube
- Adds open-house sign-in, lead-capture pages and seller reports
Where it doesn't
- Pricing is handled through a demo or sales contact
- Does not include website-building or IDX support
- Email is the listed support channel
Ylopo — where it wins
- Combines buyer and seller advertising with a branded IDX website
- AI texting and voice calls qualify leads and support live transfers
- Tiered routing, reporting, remarketing and CRM integration for teams
Where it doesn't
- Quote-based pricing requires a sales conversation before budgeting
- No free plan is offered
- Web-only delivery may not suit teams seeking native apps
- Back At You Social7.9/10 · Pricing on request
Turns MLS updates into social content, listing ads, lead capture and seller reports.
Visit Back At YouFull verdict → - Ylopo7.6/10 · Pricing on request
A full-funnel platform combining advertising, IDX search, remarketing and AI follow-up.
Visit YlopoFull verdict →
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All real estate marketing comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update





