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Head-to-head · Real Estate Marketing

Back At You Social vs Ylopo

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Back At You Social #5 in Real Estate Marketing 7.9/10 Pricing on request ✓ 3 of 5 features Visit Back At You
Ylopo #8 in Real Estate Marketing 7.6/10 Pricing on request ✓ 4 of 5 features Visit Ylopo

Back At You Social leads on 0 checks, Ylopo on 1, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreBack At You Social · 7.9/10
  • Most featuresYlopo · 4 of 5

Back At You Social scores higher on our rubric for real estate marketing: 7.9 against 7.6 out of 10; our editors rank them #5 and #8.

Ylopo offers website builder; Back At You Social doesn't. On idx support, Ylopo gives you Native where Back At You Social offers None.

Back At You Social is the better fit for teams focused on listing and social-media marketing. Ylopo is the better fit for teams buying leads and automating follow-up.

  • Back At You Social fits best

    Teams focused on listing and social-media marketing

  • Ylopo fits best

    Teams buying leads and automating follow-up

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Back At You Social 7.9/10 Visit ↗ Ylopo 7.6/10 Visit ↗
At a glance
Editor score 7.9 7.6
Ranking #5 in Real Estate Marketing #8 in Real Estate Marketing
Best for Teams focused on listing and social-media marketing Teams buying leads and automating follow-up
Pricing model Paid Paid
Starting price Pricing on request —
Free plan Not checked yet —
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Support Email Phone, Email
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Back At You Social 3/5 · Ylopo 4/5
Website builder — ✓ (best)
Lead capture ✓ ✓
Email automation Not checked yet ✓ (best)
Social publishing ✓ (best) Not checked yet
Listing media tools ✓ ✓
Specs
IDX support None Native
Active listings limit Not checked yet Not checked yet
Our review
Pros
  • Converts MLS listing updates into social posts and branded listing videos
  • Schedules content across six social channels and YouTube
  • Adds open-house sign-in, lead-capture pages and seller reports
  • Combines buyer and seller advertising with a branded IDX website
  • AI texting and voice calls qualify leads and support live transfers
  • Tiered routing, reporting, remarketing and CRM integration for teams
Cons
  • Pricing is handled through a demo or sales contact
  • Does not include website-building or IDX support
  • Email is the listed support channel
  • Quote-based pricing requires a sales conversation before budgeting
  • No free plan is offered
  • Web-only delivery may not suit teams seeking native apps
Our verdict

Back At You Social is a cloud-based real estate marketing platform for agents, teams and brokerages that want to coordinate listing and social-media campaigns. It turns MLS listing updates into social posts, creates branded listing videos,…

Read the review →

Ylopo is a real estate marketing and lead-generation platform for agents and teams that want to buy leads and automate follow-up. It combines Google and social advertising for buyer and seller campaigns with a branded IDX home-search…

Read the review →
  1. Back At You SocialReal Estate Marketing 7.9Pricing on request
  2. YlopoReal Estate Marketing 7.6Pricing on request

Strengths and trade-offs

  • Back At You Social — where it wins

    • Converts MLS listing updates into social posts and branded listing videos
    • Schedules content across six social channels and YouTube
    • Adds open-house sign-in, lead-capture pages and seller reports

    Where it doesn't

    • Pricing is handled through a demo or sales contact
    • Does not include website-building or IDX support
    • Email is the listed support channel
  • Ylopo — where it wins

    • Combines buyer and seller advertising with a branded IDX website
    • AI texting and voice calls qualify leads and support live transfers
    • Tiered routing, reporting, remarketing and CRM integration for teams

    Where it doesn't

    • Quote-based pricing requires a sales conversation before budgeting
    • No free plan is offered
    • Web-only delivery may not suit teams seeking native apps
  • Back At You Social7.9/10 · Pricing on request

    Turns MLS updates into social content, listing ads, lead capture and seller reports.

    Visit Back At YouFull verdict →
  • Ylopo7.6/10 · Pricing on request

    A full-funnel platform combining advertising, IDX search, remarketing and AI follow-up.

    Visit YlopoFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update