AppLovin MAX vs CAS.AI Mediation

AppLovin MAX9.3Visit CAS.AI Mediation7.8Visit

Higher score AppLovin MAX #1 in App Monetization Platforms 9.3/10 Free plan Free plan✓ 0 of 3 features Visit AppLovin MAX

vs

CAS.AI Mediation #7 in App Monetization Platforms 7.8/10 Free plan Free plan✓ 0 of 3 features Visit CAS.AI

• AppLovin MAX fits best

  Mobile apps needing flexible ad mediation

• CAS.AI Mediation fits best

  Small teams monetizing apps through advertising

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Side by side

Feature	AppLovin MAX 9.3/10 Visit ↗	CAS.AI Mediation 7.8/10 Visit ↗
At a glance
Editor score	9.3	7.8
Ranking	#1 in App Monetization Platforms	#7 in App Monetization Platforms
Best for	Mobile apps needing flexible ad mediation	Small teams monetizing apps through advertising
Pricing model	Free	Free
Starting price	Free plan	Free plan
Free plan	✓	✓
Free trial	—	—
Deployment	Mobile	Cloud, Mobile
Platforms	Android, iOS	iOS, Android
Support	Tickets, Docs	Email, Live chat, Community, Docs · 24/7
Integrations	6 integrations	16 integrations
Built for	Small business, Mid-market, Enterprise	Solo, Small business, Mid-market
Features AppLovin MAX 0/3 · CAS.AI Mediation 0/3
Ad mediation	Not checked yet	Not checked yet
Revenue reporting	Not checked yet	Not checked yet
In-app bidding	Not checked yet	Not checked yet
Specs
Ad formats	Not checked yet	Not checked yet
App platforms	Android, iOS, Unity, React Native, Flutter, Cordova, Adobe AIR, Unreal, Godot, Defold	Android, iOS, Unity, Flutter, Unreal, React Native, Cordova, Construct, Godot
Demand sources	Not checked yet	Not checked yet
Our review
Pros	Runs real-time auctions across competing demand sources Supports A/B tests for networks, price points, and regional setups Reports revenue and eCPM, with user- and impression-level access	Hybrid bidding and waterfall mediation across 20+ networks and 150+ DSPs Impression-level revenue reporting and A/B testing against an existing setup SDKs and plugins for mobile platforms and multiple game engines
Cons	Focused on in-app advertising rather than broader monetization methods Waterfall segmentation and cloning may add management complexity Ad mediation is limited to mobile deployment	Focuses on ad monetization, not in-app purchases or subscriptions Free mediation terms include separate commercial agreements for revenue share and payouts May be more than needed for teams with a single ad network
Our verdict	AppLovin MAX focuses on in-app advertising for mobile apps and games. Its mediation tools combine real-time auctions across competing demand sources with control over waterfalls, ad formats, reporting, and experiments. Supported formats… Read the review →	CAS.AI Mediation gives app developers and game studios one SDK and dashboard to manage ad demand across networks and DSPs. It supports rewarded video, interstitial, banner, MREC and native formats, using hybrid real-time bidding alongside… Read the review →

Strengths and trade-offs

• AppLovin MAX — where it wins

  • Runs real-time auctions across competing demand sources
  • Supports A/B tests for networks, price points, and regional setups
  • Reports revenue and eCPM, with user- and impression-level access

  Where it doesn't

  • Focused on in-app advertising rather than broader monetization methods
  • Waterfall segmentation and cloning may add management complexity
  • Ad mediation is limited to mobile deployment

• CAS.AI Mediation — where it wins

  • Hybrid bidding and waterfall mediation across 20+ networks and 150+ DSPs
  • Impression-level revenue reporting and A/B testing against an existing setup
  • SDKs and plugins for mobile platforms and multiple game engines

  Where it doesn't

  • Focuses on ad monetization, not in-app purchases or subscriptions
  • Free mediation terms include separate commercial agreements for revenue share and payouts
  • May be more than needed for teams with a single ad network

• AppLovin MAX9.3/10 · Free plan

  A free mediation platform for mobile apps that need control over ad demand and formats.

  Visit AppLovin MAXFull verdict →
• CAS.AI Mediation7.8/10 · Free plan

  Free ad mediation with broad network and engine support, but no in-app purchase tools.

  Visit CAS.AIFull verdict →