Head-to-head · User Onboarding Software
Appcues vs Clew
Appcues leads on 0 checks, Clew on 4, and 1 is even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreAppcues · 8.0/10
- Free planonly Clew
- Most featuresClew · 4 of 4
Appcues scores higher on our rubric for user onboarding software: 8.0 against 7.2 out of 10; our editors rank them #3 and #7.
Clew offers free plan; Appcues doesn't. Clew offers in-app tours; Appcues doesn't publish it. Clew offers onboarding checklists; Appcues doesn't publish it. Clew offers contextual guides; Appcues doesn't publish it.
Appcues is the better fit for mature teams needing broad onboarding coverage. Clew is the better fit for small teams wanting very low-cost onboarding.
- Appcues fits best
Mature teams needing broad onboarding coverage
- Clew fits best
Small teams wanting very low-cost onboarding
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Side by side
| Feature | Appcues 8.0/10 Visit ↗ | Clew 7.2/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.0 | 7.2 |
| Ranking | #3 in User Onboarding Software | #7 in User Onboarding Software |
| Best for | Mature teams needing broad onboarding coverage | Small teams wanting very low-cost onboarding |
| Pricing model | Paid | Free plan + paid |
| Starting price | Not published | $14.99/mo |
| Free plan | — | ✓ (best) |
| Free trial | — | — |
| Deployment | Cloud, Mobile, Browser extension | Cloud, Self-hosted |
| Platforms | Web, iOS, Android, Chrome extension | Web |
| Support | Email, Docs | Email, Docs |
| Compliance | SSO/SAML | GDPR |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Appcues 1/4 · Clew 4/4 | ||
| In-app tours | Not published | ✓ (best) |
| Onboarding checklists | Not published | ✓ (best) |
| Contextual guides | Not published | ✓ (best) |
| No-code builder | ✓ | ✓ |
| Specs | ||
| Platform support | Not published | Web |
| Free plan limit | Not published | 3 users |
| Our review | ||
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| Cons |
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| Our verdict | Appcues is a customer engagement platform for product, marketing, and growth teams. It helps organizations create in-product experiences including multi-step flows, product tours, walkthroughs, persistent checklists, banners, surveys, and… Read the review → |
Clew is a user onboarding tool for SaaS products and other web applications. Product teams can create tours, tooltips, modals, welcomes and onboarding checklists through a visual editor after installing one script tag. It supports React,… Read the review → |
Strengths and trade-offs
Appcues — where it wins
- Supports web, iOS, Android, Chrome extensions, and API workflows
- Combines tours, checklists, surveys, targeting, analytics, and AI
- Connects with 15 tools including Salesforce, HubSpot, and Amplitude
Where it doesn't
- Pricing is sales-led across all plans
- No free plan is available
- Broad feature coverage may exceed the needs of simple onboarding programs
Clew — where it wins
- Free plan includes tours, tooltips, funnel alerts and broken-step alerts
- Visual editor supports tours, modals, checklists and live-site guidance
- Self-hosted option keeps data within your own perimeter
Where it doesn't
- Web-only delivery limits use outside browser-based applications
- No integrations are listed for connecting other tools
- Paid plans add segmentation, while some Business features are coming soon
- Appcues8.0/10 · Pricing on request
A mature onboarding suite for teams that need web, mobile, targeting, and measurement.
Visit AppcuesFull verdict → - Clew7.2/10 · Free plan · paid from $14.99/mo · 14-day trial
A low-cost web onboarding tool with strong guidance features and a narrow ecosystem.
Visit ClewFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
Last updated · How we research and update







