Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · Competitor SEO Tools

Ahrefs vs Ubersuggest

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Ahrefs #2 in Competitor SEO Tools 9.3/10 Free plan Free plan✓ 2 of 4 features Visit Ahrefs
Ubersuggest #5 in Competitor SEO Tools 8.7/10 Free plan · 7-day trial Free planFree trial✓ 1 of 4 features Visit Ubersuggest

Ahrefs leads on 1 check, Ubersuggest on 0, and 3 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAhrefs · 9.3/10
  • Free planboth
  • Free trialonly Ubersuggest
  • Most featuresAhrefs · 2 of 4

Ahrefs scores higher on our rubric for competitor seo tools: 9.3 against 8.7 out of 10; our editors rank them #2 and #5.

Ahrefs offers api access; Ubersuggest doesn't.

Ahrefs is the better fit for deep competitor and backlink research. Ubersuggest is the better fit for budget-conscious marketers.

  • Ahrefs fits best

    Deep competitor and backlink research

  • Ubersuggest fits best

    Budget-conscious marketers

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Ahrefs 9.3/10 Visit ↗ Ubersuggest 8.7/10 Visit ↗
At a glance
Editor score 9.3 8.7
Ranking #2 in Competitor SEO Tools #5 in Competitor SEO Tools
Best for Deep competitor and backlink research Budget-conscious marketers
Pricing model Free plan + paid Free plan + paid
Starting price $29/mo $29/mo
Free plan ✓ ✓
Free trial — 7 days
Deployment Cloud, Browser extension Cloud, Browser extension
Platforms Web, Chrome extension Web, Chrome extension
Support Email, Live chat, Docs · 24/7 Email, Live chat, Tickets, Docs
Integrations 3 integrations 8 integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Ahrefs 2/4 · Ubersuggest 1/4
Keyword gap analysis Not checked yet Not checked yet
Backlink analysis ✓ ✓
Content gap analysis Not checked yet Not checked yet
API access ✓ (best) —
Specs
Competitor domains Not checked yet Not checked yet
Competitor pages tracked Not checked yet Not checked yet
Historical data Not checked yet Not checked yet
Our review
Pros
  • Site Explorer, Content Gap, and Competitive Analysis support deep research
  • Keyword, rank tracking, auditing, backlink, content, and AI visibility tools
  • API access, reporting, and integrations support larger SEO workflows
  • Free plan plus monthly pricing from $29
  • Combines competitor research, audits, backlinks, and rank tracking
  • Integrates with ChatGPT, Claude, Cursor, Google, and WordPress
Cons
  • Higher tiers become costly for teams needing more projects and crawl credits
  • The free plan provides only limited Site Explorer and Site Audit access
  • Annual pricing requires contacting support, and Ahrefs generally does not issue refunds
  • No API access plans are currently available
  • Individual monthly plan is limited to 1 project
  • Tracked keyword and crawl limits vary by plan
Our verdict

Ahrefs is a web-based SEO and marketing platform for website owners, marketers, agencies, and SEO teams. Its coverage spans keyword research, competitor analysis, backlink analysis, technical site auditing, rank tracking, content research,…

Read the review →

Ubersuggest is an SEO platform for keyword research, rank tracking, site audits, competitor analysis, backlink research, content ideas, and AI-assisted search insights. It suits solo marketers, small businesses, agencies, and teams…

Read the review →
  1. AhrefsCompetitor SEO Tools 9.3Free plan
  2. UbersuggestCompetitor SEO Tools 8.7Free plan · 7-day trial

Strengths and trade-offs

  • Ahrefs — where it wins

    • Site Explorer, Content Gap, and Competitive Analysis support deep research
    • Keyword, rank tracking, auditing, backlink, content, and AI visibility tools
    • API access, reporting, and integrations support larger SEO workflows

    Where it doesn't

    • Higher tiers become costly for teams needing more projects and crawl credits
    • The free plan provides only limited Site Explorer and Site Audit access
    • Annual pricing requires contacting support, and Ahrefs generally does not issue refunds

  • Ubersuggest — where it wins

    • Free plan plus monthly pricing from $29
    • Combines competitor research, audits, backlinks, and rank tracking
    • Integrates with ChatGPT, Claude, Cursor, Google, and WordPress

    Where it doesn't

    • No API access plans are currently available
    • Individual monthly plan is limited to 1 project
    • Tracked keyword and crawl limits vary by plan

More comparisons

All competitor SEO tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update