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Head-to-head · Backlink Analysis Tools

Ahrefs vs Majestic

  • Updated Nov 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Ahrefs #1 in Backlink Analysis Tools 9.4/10 Free plan Free plan✓ 0 of 5 features Visit Ahrefs
Majestic #3 in Backlink Analysis Tools 9.0/10 Free plan Free plan✓ 0 of 5 features Visit Majestic

Ahrefs leads on 0 checks, Majestic on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAhrefs · 9.4/10
  • Free planboth

Ahrefs scores higher on our rubric for backlink analysis tools: 9.4 against 9.0 out of 10; our editors rank them #1 and #3.

Ahrefs is the better fit for all-round backlink and SEO teams. Majestic is the better fit for backlink specialists and agencies.

  • Ahrefs fits best

    All-round backlink and SEO teams

  • Majestic fits best

    Backlink specialists and agencies

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Ahrefs 9.4/10 Visit ↗ Majestic 9.0/10 Visit ↗
At a glance
Editor score 9.4 9.0
Ranking #1 in Backlink Analysis Tools #3 in Backlink Analysis Tools
Best for All-round backlink and SEO teams Backlink specialists and agencies
Pricing model Free plan + paid Free plan + paid
Starting price $29/mo —
Free plan ✓ ✓
Free trial — —
Deployment Cloud, Browser extension Cloud, Browser extension
Platforms Web, Chrome extension Web, Chrome extension
Support Email, Live chat, Docs · 24/7 Docs
Integrations 3 integrations 2 integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Ahrefs 0/5 · Majestic 0/5
Historical backlink data Not checked yet Not checked yet
New and lost links Not checked yet Not checked yet
Anchor text report Not checked yet Not checked yet
Competitor comparison Not checked yet Not checked yet
Link intersection Not checked yet Not checked yet
Specs
Referring domains Not checked yet Not checked yet
Backlink rows Not checked yet Not checked yet
Our review
Pros
  • Backlink, referring-domain, competitor, and organic-traffic analysis
  • Site Audit, rank tracking, keyword research, and Content Explorer
  • API access, scheduled reports, PDF exports, and Data Studio connectors
  • Link Graph visualization clarifies backlink relationships
  • Bulk checking and referring-domain analysis support large research tasks
  • API access, reports, alerts, and competitor comparisons extend workflows
Cons
  • The free plan provides only limited Site Explorer and Site Audit access
  • Higher tiers increase sharply from $129 to $1,499 per month
  • Annual pricing requires contacting support rather than showing published amounts
  • Free access is limited to a product taste
  • Advanced features are reserved for the Pro plan
  • Full API capabilities require the API plan
Our verdict

Ahrefs is a web-based SEO and marketing platform for website owners, marketers, agencies, and SEO teams. Its core tools cover backlink and referring-domain analysis, keyword research, competitor research, rank tracking, technical site…

Read the review →

Majestic is a web-based SEO platform centered on backlink and link-intelligence analysis. It is designed for backlink specialists, agencies, consultants, domain traders, developers, and businesses researching their own sites or…

Read the review →
  1. AhrefsBacklink Analysis Tools 9.4Free plan
  2. MajesticBacklink Analysis Tools 9.0Free plan

Strengths and trade-offs

  • Ahrefs — where it wins

    • Backlink, referring-domain, competitor, and organic-traffic analysis
    • Site Audit, rank tracking, keyword research, and Content Explorer
    • API access, scheduled reports, PDF exports, and Data Studio connectors

    Where it doesn't

    • The free plan provides only limited Site Explorer and Site Audit access
    • Higher tiers increase sharply from $129 to $1,499 per month
    • Annual pricing requires contacting support rather than showing published amounts
  • Majestic — where it wins

    • Link Graph visualization clarifies backlink relationships
    • Bulk checking and referring-domain analysis support large research tasks
    • API access, reports, alerts, and competitor comparisons extend workflows

    Where it doesn't

    • Free access is limited to a product taste
    • Advanced features are reserved for the Pro plan
    • Full API capabilities require the API plan
  • Ahrefs9.4/10 · Free plan

    A broad SEO suite with strong backlink analysis, auditing, reporting, and API coverage.

    Visit AhrefsFull verdict →
  • Majestic9.0/10 · Free plan

    A backlink-focused SEO platform with graph visualization, comparisons, alerts, and API access.

    Visit MajesticFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026

Last updated · How we research and update