Whitespark Reputation Builder review
A broad review request and monitoring platform for businesses and multi-location teams.
Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
Whitespark Reputation Builder helps businesses, agencies, and multi-location organizations request, monitor, respond to, and display customer reviews. Its workflow combines automated email and SMS requests, reminders, review alerts, feedback collection, and website display tools. The platform is suited to teams that want established review-request processes across Google, Facebook, and more than 100 review sites, rather than a narrow tool focused only on one directory.
According to the published plans, Pro costs $79 per location per month with monthly billing. It includes 3,000 email requests, limited to 100 per day, support for up to 3,500 new customers per month, 300 SMS text message credits, and monitoring on 10 sites. The plan also includes branded request emails, daily updates, Google Q&A monitoring, direct responses to Google Reviews and Facebook Recommendations, and reporting exports in PDF and CSV formats. A 14-day trial is available, while the product does not have a perpetual free plan.
For organizations managing multiple locations, the Multi-location plan supports 2 to thousands of locations and is designed for multi-location and agency businesses, with custom pricing. The broader feature set includes monitoring across 100+ sites, NPS and customer feedback collection, review widgets, conversion pop-ups, and review badges. Google and Facebook are the listed integrations, and access is web-based. Choose Reputation Builder if review requests, monitoring, alerts, and on-site review display belong in one workflow. Consider another option if a lower starting cost, published multi-location pricing, or a native mobile experience is essential.
Whitespark Reputation Builder pros and cons
- Where it wins
- Automates email and SMS requests with reminders and branded emails
- Monitors 100+ review sites with daily alerts and notifications
- Adds Google and Facebook responses, NPS, widgets, and reporting
- Where it doesn't
- Starts at $79 per location per month on monthly billing
- Multi-location pricing is custom rather than published
- Web-only access may not suit teams seeking native mobile apps
Whitespark Reputation Builder fact sheet, pricing and score →
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