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What-If Tool

Free#11 of 29 in AI Model Explainability Software

What-If Tool: A free, open-source tool for visual model explanations, counterfactuals, and fairness checks. Ranked #11 of 29 in AI Model Explainability Software by our editors (7.2/10); pricing: Free plan; best for notebook users exploring explanations and fairness visually.

7.2/10Editor score
What-If Tool7.2 Visit What-If Tool

At a glance

  • Editor score
    7.2 / 10
  • Pricing
    Free plan
  • Best for
    Notebook users exploring explanations and fairness visually
  • Free plan
    Yes
  • Paid from
    None
  • Feature attribution
    Yes
  • Facts checked
    28 Sep 2026
  • Where it wins

    • Edit datapoints and test hypothetical changes interactively
    • Explore attributions, counterfactuals, and subgroup fairness metrics
    • Integrates with Jupyter, Colab, Cloud AI notebooks, and TensorBoard
  • Where it doesn't

    • Listed model support centers on TensorFlow and custom prediction functions
    • No export feature for generating audit reports
    • Requires a notebook, TensorBoard, or supported model environment

Our verdict on What-If Tool

What-If Tool (WIT) is an open-source visual interface for investigating trained machine-learning models with minimal coding. It is suited to notebook users who want to probe classification or regression behavior, compare models, and examine how results vary across datasets and subgroups. Users can edit datapoints to test hypothetical changes, view partial-dependence and datapoint visualizations, inspect feature attributions, search for counterfactual examples, and review fairness metrics. Its scope also covers tabular, image, and text data, making it useful for exploratory analysis across different kinds of inputs.

WIT’s main appeal is the range of questions it supports in one visual workflow. Attribution views include SHAP, LIME, integrated gradients, and SmoothGrad through custom functions; counterfactual search and subgroup performance analysis complement those views. Model comparison can be performed across datasets and subsets. The tool connects with Jupyter, Google Colaboratory, Google Cloud AI Platform or Vertex AI notebooks, and TensorBoard, with TFMA Fairness Indicators also among its integrations. This makes it a natural fit for teams already working in those environments, rather than a standalone explanation service.

The project is distributed under the Apache License 2.0, with no-cost access and no paid tiers described. Model support includes TensorFlow Estimators, TensorFlow Serving models, Cloud AI Platform models, and arbitrary Python models supplied through custom prediction functions. That flexibility has a boundary: users outside those model paths may need to adapt their prediction workflow. WIT also has no export feature for audit-report generation, so teams that need packaged audit reports should choose a different tool. Pick WIT for visual investigation and fairness exploration in notebooks; look elsewhere when report export or broader out-of-the-box model support is central.

Your product? Our editors can test What-If Tool in depth and publish a review, labelled as paid · from $99/mo →

What-If Tool pricing

Plans Free planFree Free to use — no paid tier required for the core job.
See plans on pair-code.github.io

What-If Tool fact sheet

Free planYes
Paid fromNone
Feature attributionYes
Counterfactual explanationsYes
Fairness analysisYes
Audit reportsNo
Deployment optionsHybrid
Supported model typesTensorFlow Estimators; TensorFlow Serving models; Cloud AI Platform models; arbitrary Python models via custom prediction functions
DeploymentCloud, Self-hosted
PlatformsWeb
SupportCommunity, Docs
Built forSolo, Small business, Mid-market, Enterprise (editorial estimate)
Integrations5 integrations: Jupyter, Google Colaboratory, Google Cloud AI Platform/Vertex AI notebooks, TensorBoard, TFMA Fairness Indicators
PricingFree plan
Websitepair-code.github.io
Facts checked28 Sep 2026

What-If Tool integrations

What-If Tool lists 5 integrations on its own site.

  • Jupyter
  • Google Colaboratory
  • Google Cloud AI Platform/Vertex AI notebooks
  • TensorBoard
  • TFMA Fairness Indicators

Alternatives to What-If Tool

See all What-If Tool alternatives →

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Featured on iTechGuides

Featured on iTechGuides — What-If Tool 7.2/10

What-If Tool is listed in our AI Model Explainability Software directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

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