Wayfront
Wayfront: A broad agency workspace for portals, service delivery, CRM, support, and payments. Ranked #28 of 31 in Customer Portal Software by our editors (6.6/10); pricing: 14-day trial; best for agencies needing CRM, helpdesk, and payments.
At a glance
- Editor score6.6 / 10
- Pricing14-day trial
- Best forAgencies needing CRM, helpdesk, and payments
- Free planNo
- Paid from$99/mo
- Work trackingYes
- Founded2014 · Riga, Latvia
- Facts checked23 Sep 2026
Where it wins
- Combines branded portals, CRM, projects, files, helpdesk, and payments
- Base includes unlimited clients and 40+ agency tool integrations
- Supports recurring services, client-visible progress, reporting, and AI workflows
Where it doesn't
- No free plan; annual billing starts at $99 per month
- Pro costs $299 per month on monthly billing
- Web-only access may not suit teams needing native mobile apps
Our verdict on Wayfront
Wayfront is a web-based customer portal platform for digital marketing agencies selling repeatable or productized services. It brings client purchasing, payment collection, intake, project tracking, file sharing, messaging, helpdesk functions, subscriptions, reporting, and CRM into one branded workspace. Agencies can give clients a place to submit briefs and files, follow work progress, view reports, communicate with the team, and access recurring services. White-label portals and custom domains support agencies that want the client experience to carry their own brand.
Pricing is structured around agency scale and operating needs. Base costs $129 per month with monthly billing or $99 per month when billed annually. It includes a white-label client portal, unlimited clients in the CRM, project and task management, forms with rules, 40+ agency tool integrations, and the Wayfront AI Assistant. Pro costs $299 per month on monthly billing and adds client coworkers, Slack notifications, a portal template editor, advanced integrations, and white-label reseller mode. Plus is aimed at scaling agencies and includes 50+ team members, an API, priority Slack support, custom SLAs, and custom automations. A 14-day trial is available, but there is no free plan.
Wayfront’s main strength is breadth for agencies that want client-facing delivery and internal operations connected in one system. Stripe supports payment collection, while Claude, ChatGPT, Zapier, Make, Slack, and Agency Analytics extend AI, automation, communication, and reporting workflows. That breadth is most relevant to teams managing fixed-scope or recurring services rather than one-off client projects. Agencies should choose Wayfront when they need branded portals alongside CRM, support, intake, billing, and delivery management. Teams seeking a free entry tier, native mobile access, or a narrower portal tool may find its paid, web-only structure less suitable.
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Wayfront pricing
All 3 Wayfront plans and prices →
Wayfront fact sheet
| Free plan | No |
|---|---|
| Paid from | $99/mo |
| Client user limit | Not verified |
| Request intake | Yes |
| Work tracking | Yes |
| File sharing | Yes |
| Custom domain | Yes |
| Single sign-on | Not verified |
| Free trial | 14 days · no card needed |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | GDPR, 2FA |
| Support | Docs |
| Built for | Small business, Mid-market (editorial estimate) |
| Integrations | 40+ integrations: Stripe, PayPal, Make, Zapier, ActiveCampaign, Mailchimp … See all → |
| Pricing | 14-day trial (source) |
| Website | wayfront.com |
| Facts checked | 23 Sep 2026 |
Wayfront integrations
Wayfront lists 40+ integrations on its own site — the 20 named here are the ones its pages call out.
- Stripe
- PayPal
- Make
- Zapier
- ActiveCampaign
- Mailchimp
- AgencyAnalytics
- Google Analytics
- Google Tag Manager
- Looker Studio
- Google Drive
- Google Docs
- Google Sheets
- Intercom Chat
- Airtable
- Databox
- Calendly
- ClickUp
- Monday.com
- Slack
See all Wayfront integrations →
Alternatives to Wayfront
- AssemblyA broad client portal with onboarding, billing, files, workflows, and a free plan.9.4
- PlutioA broad client portal suite for small firms that want projects, billing, forms, and automation together.9.2
- SuiteDashA broad client-service suite combining portals, CRM, projects, billing, and communication.9.1
See all Wayfront alternatives →
Also Ranked In
Wayfront is ranked in 2 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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