Visitor review
A focused, affordable way for small B2B teams to identify company visitors.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Visitor is a web-based visitor identification tool for B2B teams that want to understand which companies reach their website. A JavaScript tracking snippet connects eligible traffic to company names, while the dashboard shows organization details, visited pages, visit frequency, and activity history. It is suited to small sales and marketing teams working on prospecting, account-based targeting, attribution, content analysis, or competitive intelligence. The product identifies organizations rather than individual contacts, so it fits teams that can act on account-level signals.
Pricing is organized around identified-company volume rather than seats. The Free plan costs €0 forever and includes 25 identified companies, one website, full dashboard access, and company detail pages. Starter costs €25 per month and increases the allowance to 200 identified companies per month, with unlimited websites, a weekly email digest, CSV export, and all Free features. Growth costs €199 per month and includes 1,000 identified companies per month, unlimited websites, priority support, and all Starter features. This makes Starter the practical entry point for teams that need exports or multiple websites, while Growth is aimed at higher identification volume and faster support.
Visitor’s main strength is focused activity analysis: teams can review company and page-level visit histories, track frequency, filter by country, date, and activity, and reduce noise through bot and residential-IP filtering. Its ecosystem fit is narrower than a broader sales intelligence platform: it runs on the web, uses a JavaScript snippet, and provides CSV export, but does not include CRM sync, contact reveal, or AI features. Choose Visitor when company-level website signals are enough and a straightforward volume-based plan is appealing. Choose an alternative when individual contact data, deeper integrations, or AI-assisted workflows are central requirements.
Visitor pros and cons
- Where it wins
- Free plan includes 25 identified companies and one website
- Tracks company visits, pages, frequency, dates, countries, and activity
- Bot and residential-IP filtering plus CSV export on Starter
- Where it doesn't
- Identifies companies rather than individual contacts
- Web-only product with JavaScript snippet tracking
- No CRM sync or AI features
Visitor fact sheet, pricing and score →
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