Uptempo
Uptempo: A focused system for connecting marketing investment, spend, pipeline, and ROI. Ranked #3 of 24 in Marketing Performance Management Software by our editors (9.1/10); pricing: Pricing on request; best for teams linking budgets to pipeline and ROI.
At a glance
- Editor score9.1 / 10
- PricingPricing on request
- Best forTeams linking budgets to pipeline and ROI
- Free planNo
- Facts checked23 Sep 2026
Where it wins
- Connects budget planning, purchase orders, actuals, and variance reporting
- Supports first-, last-, and multi-touch attribution reporting
- Links campaign and pipeline reporting with Salesforce
Where it doesn't
- Insights data refreshes daily rather than continuously
- Salesforce is the listed integration
- Advanced reporting depends on configured modules
Our verdict on Uptempo
Uptempo is web-based software for marketing financial management and performance analysis. It is designed for enterprise marketing organizations that need to plan budgets and investments, manage purchase orders and actual spend, and connect financial activity with pipeline and ROI. Its planning model supports hierarchical categories and line items, while spend tracking compares plans, forecasts, purchase orders, and actuals. This makes it a fit for teams that need a structured view of marketing investment rather than a tool focused only on campaign reporting.
The product’s strongest area is the connection between financial control and performance analysis. Insights provides dashboards and segmented reports using investment, budget, purchase-order, and actual-spend data, and teams can create and edit custom dashboards. Reporting also covers pipeline, ROI, and first-touch, last-touch, and multi-touch attribution. Salesforce-connected campaign and pipeline reporting adds a direct CRM link for organizations using Salesforce. These capabilities suit marketing leaders and finance stakeholders who need to compare planned investment with outcomes and review performance across initiatives.
Uptempo is more focused than a broad marketing ecosystem: Salesforce is the listed integration, and Insights automatically refreshes within 24 hours, with manual refresh also available. That daily cadence may be appropriate for budget oversight and recurring performance reviews, but teams requiring continuously updated operational reporting may prefer a platform with more frequent refreshes. The product should appeal to organizations that value investment planning, spend governance, and attribution in one environment. Teams seeking a wider integration network or near-real-time reporting should consider alternatives with those priorities.
Your product? Our editors can test Uptempo in depth and publish a review, labelled as paid · from $149/mo →
Uptempo pricing
Uptempo fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Budget planning | Not verified |
| Forecasting | Not verified |
| Scenario planning | Not verified |
| ROI reporting | Not verified |
| Approval workflows | Not verified |
| Currency support | Not verified |
| Planning horizon | Not verified |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | SSO/SAML |
| Support | Email, Phone |
| Built for | Enterprise (editorial estimate) |
| Integrations | 7 integrations: Salesforce, Coupa, Adobe Workfront, NetSuite, Google Ads, Marketo … See all → |
| Pricing | Pricing on request |
| Website | uptempo.io |
| Facts checked | 23 Sep 2026 |
Uptempo integrations
Uptempo lists 7 integrations on its own site.
- Salesforce
- Coupa
- Adobe Workfront
- NetSuite
- Google Ads
- Marketo
- Oracle ERP
See all Uptempo integrations →
Alternatives to Uptempo
- MarmindA centralized marketing operations platform for planning, spend control, workflows, and performance.9.4
- Revlo MarketingA hospitality-focused system for planning, tracking and optimizing complex marketing spend.9.3
- Adobe Marketing Campaign Analytics (formerly Adobe Mix Modeler)A capable enterprise suite for modeling, forecasting, and optimizing marketing investment.9.0
See all Uptempo alternatives →
Uptempo vs the competition
- Uptempo vs Marmind
- Uptempo vs Revlo Marketing
- Uptempo vs Adobe Marketing Campaign Analytics (formerly Adobe Mix Modeler)
- Uptempo vs Adobe Customer Journey Analytics
- Uptempo vs LiftLab
- Uptempo vs Measured
Compare Uptempo with any tool side by side →
Also Ranked In
Uptempo is ranked in 7 of our directories.
Used Uptempo? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Uptempo for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
Write a reviewTwo minutes · verified accounts only · read by an editor before it appears
Featured on iTechGuides
Uptempo is listed in our Marketing Performance Management Software directory. Add the badge to your site — it links back to this page.
<a href="https://www.itechguides.com/products/uptempo/"><img src="https://www.itechguides.com/best/badge/uptempo.svg" alt="Featured on iTechGuides" width="230" height="46"></a>
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
Last updated · How we research and update