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Stats review

Freemium#68 of 139 in Web Analytics Tools

Core web analytics, including events and funnels, with a free plan and $4 monthly entry tier.

3.9/10Editor score
Stats3.9 Visit Stats

Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026

Stats provides web analytics for websites, web applications and online stores, with reporting for visitors, pageviews, traffic sources, events, goals, funnels and site performance. Its cookieless tracking script does not set analytics cookies. The mix of a free plan and low monthly entry tier suits budget-conscious site owners who need core reporting, while stores and teams tracking conversions can also use event and revenue tracking. Sites needing a broader analytics ecosystem may find its more focused footprint limiting.

The published plans begin with Free, which covers 1 website, 10,000 pageviews per month, 30 days of history, events and conversions. Starter costs $4 per month for 3 websites, 365 days of history and email reports. Pro is $6 per month for 10 websites and adds heatmaps. Business costs $24 per month and includes 50 websites, 100,000 pageviews per month and white-label branding. Enterprise has a custom offer, unlimited websites and unlimited data retention. According to the vendor's pricing page, payments are in test mode while the system is in a testing phase, so buyers should weigh that status when considering a paid plan.

Reporting reaches beyond basic pageviews: Stats includes real-time monitoring, traffic-source and UTM reporting, custom event properties and revenue, goals, multi-step funnels, click heatmaps, scroll depth and Core Web Vitals. Google Search Console integration and imports from GA4 and several other analytics tools can help bring reporting together; CSV export, dashboard sharing and a Bearer-authenticated REST API support access to the data. The integration list is narrower than that of leading products, and some features are tier-specific. Stats is a practical fit for sites that want affordable, privacy-focused reporting and useful conversion tools; teams that depend on a broader integration footprint should compare alternatives.

Questions about Stats

Does Stats have a free plan? Yes, there is a free plan; paid plans start at $4/mo (Starter).

How much does Stats cost? Stats lists 3 paid plans; the lowest is Starter at $4/mo.

What does Stats run on? Web. It runs in the cloud and self-hosted.

What does Stats integrate with? 6 integrations, including Google Search Console, Google Analytics 4, Plausible, Fathom and Simple Analytics.

Stats pros and cons

  • Where it wins
    • Tracks real-time visits, traffic sources, events and conversion funnels
    • Includes heatmaps, scroll depth and Core Web Vitals monitoring
    • Offers CSV exports, dashboard sharing, imports and a REST API
  • Where it doesn't
    • Free plan is limited to 1 website, 10,000 monthly pageviews and 30 days of history
    • Heatmaps require Pro; white-label branding is on the Business plan
    • Smaller feature and integration footprint than leading products

Stats fact sheet, pricing and score →

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