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ShowGo review

#174 of 181 in Event Management Software

A focused operations hub for corporate trade show and exhibit teams.

4.1/10Editor score
ShowGo4.1 Visit ShowGo

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

ShowGo is trade show management software for corporate exhibit and event coordinators. It brings event calendars, task timelines, staff scheduling, itineraries, contacts, budgets, expenses, inventory, documents, and reporting into one operational workspace. Its documented focus is the logistics of industry trade shows rather than general-purpose attendee registration or ticketing. ShowGo supports web, Windows, iOS, and Android access, including ShowGo Mobile for personnel and sales representatives.

Pricing spans several deployment models. The listed starting price is $25 per user per month. Hosted plans include $90 per user per month or $1,080 per user per year, with cloud hosting; the monthly option also includes ShowGo Mobile/Connect, email and phone support, and training. A hosted license fee is listed at $997 per user as a one-time charge. LAN plans cost $60 per user per month or $720 per user per year, with LAN installation and data managed by internal IT; the monthly option includes support and training, while a $997 one-time per-user license fee is also listed. Local plans are listed at $60 per user per month or $720 per user per year, with local installation and data located on the user's PC.

The main choice is between operational depth and attendee-facing breadth. ShowGo offers inventory and asset tracking, document attachments, customizable reporting, ROI analysis, and integrations with Microsoft Outlook, Microsoft Excel, Microsoft Word, and Adobe Acrobat Reader. LAN and local options give organizations more control over where data is managed or located, while hosted plans provide cloud deployment. Teams coordinating corporate exhibits and trade show logistics should find the feature set aligned with their work. Organizations centered on registration, ticketing, check-in, attendee apps, or exhibitor tools should choose software designed around those functions instead.

ShowGo pros and cons

  • Where it wins
    • Combines calendars, timelines, staffing, budgets, inventory, and documents
    • Supports hosted, LAN, and local deployment options
    • Includes mobile access and customizable reporting with ROI analysis
  • Where it doesn't
    • Does not cover attendee registration, ticketing, or check-in
    • Focused on in-person trade show and exhibit operations
    • Some deployment options require one-time per-user license fees

ShowGo fact sheet, pricing and score →

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