Shoppable
Shoppable: A commerce infrastructure platform for multi-retailer checkout across digital surfaces. Ranked #18 of 26 in Social Commerce Software by our editors (6.7/10); pricing: Paid; best for multi-retailer checkout experiences.
At a glance
- Editor score6.7 / 10
- PricingPaid
- Best forMulti-retailer checkout experiences
- Free planNo
- Paid from$99/mo
- Facts checked20 Sep 2026
Where it wins
- Universal checkout across multiple retailers
- APIs for products, catalogs, and customer order data
- Branded Instant Shops with campaign tracking
Where it doesn't
- No free plan is available
- Growth pricing rises to $1,250 monthly when billed monthly
- Channel support centers on TikTok, websites, and mobile apps
Our verdict on Shoppable
Shoppable provides commerce infrastructure for brands, publishers, developers, and creators. Its tools support embeddable add-to-cart buttons, shopping bags, hosted branded Instant Shop storefronts, product and catalog APIs, customer order-data APIs, and shoppable advertising landing pages. The platform also supports universal multi-retailer checkout, TikTok catalog feeds, and commerce experiences across websites, mobile apps, advertising, social media, and other digital surfaces. It fits teams that need to connect product discovery, checkout, catalog management, and campaign measurement in one commerce layer.
Pricing starts with the Startup plan at $99 per month, billed monthly. It includes DTC Lite, Instant Shop, the Product API and Catalog API, and the Customer Order Data API. Growth adds the Universal Checkout API, custom coupon codes, GDPR and PCI compliance, and designated features beyond Startup. Growth costs $999 per month when billed annually or $1,250 per month when billed monthly. Enterprise adds global ecommerce, CRM imports, full-funnel campaign tracking, 10,000+ API calls, vendor security assessments, and a dedicated customer success manager. The paid structure suits organizations ready to invest in commerce infrastructure rather than teams seeking a free starting point.
Its strongest fit is a multi-retailer experience where shoppers can browse curated products, use a branded storefront, and complete checkout through a shared commerce flow while retailers handle fulfillment. Product support spans web, iOS, Android, and API access, with integrations for TikTok, websites, and mobile apps. The catalog can hold multiple brands and SKUs, and campaign tracking connects shoppable advertising with reporting. Teams needing a focused social commerce layer with APIs and storefront tools should consider Shoppable; organizations requiring a wider set of verified social selling channels should compare other options before committing.
Your product? Our editors can test Shoppable in depth and publish a review, labelled as paid · from $149/mo →
Shoppable pricing
All 3 Shoppable plans and prices →
Shoppable fact sheet
| Free plan | No |
|---|---|
| Paid from | $99/mo |
| Livestream shopping | Not verified |
| Shoppable content | Yes |
| Native social checkout | Yes |
| Product catalog sync | Yes |
| Creator affiliate tools | Yes |
| Supported social channels | Not verified |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Compliance & security | GDPR, PCI DSS |
| Support | Tickets, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 3 integrations: TikTok, websites, mobile apps |
| Pricing | Paid (source) |
| Website | about.shoppable.com |
| Facts checked | 20 Sep 2026 |
Shoppable integrations
Shoppable lists 3 integrations on its own site.
- TikTok
- websites
- mobile apps
Alternatives to Shoppable
- BambuserA broad live-shopping suite with free entry, paid usage tiers, and enterprise controls.9.2
- TikTok ShopA direct TikTok-native route from product discovery to in-app checkout.9.1
- Facebook ShopsA free way to sell through Meta’s social channels, with limited reach beyond its ecosystem.8.9
See all Shoppable alternatives →
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Featured on iTechGuides
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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