SERPs
SERPs: A Google-focused SEO platform with precise location tracking and AI visibility tools. Ranked #30 of 67 in Rank Tracking Software by our editors (6.2/10); pricing: 7-day trial; best for google-focused teams needing precise locations.
At a glance
- Editor score6.2 / 10
- Pricing7-day trial
- Best forGoogle-focused teams needing precise locations
- Free planNo
- Paid from$490/yr
- Keyword limit250 keywords
- Facts checked22 Sep 2026
Where it wins
- Tracks Google rankings across desktop, mobile, and 50,000+ locations
- Combines competitor discovery, SERP features, audits, and backlink analysis
- Monitors AI visibility across major answer engines and Google AI Overviews
Where it doesn't
- Search coverage is limited to Google desktop and mobile
- Starter includes 250 tracked keywords and weekly updates
- No free plan; monthly pricing starts at $49
Our verdict on SERPs
SERPs is a web-based SEO platform for in-house teams, agencies, and site owners that need Google rank tracking across devices and locations. It combines scheduled and on-demand position checks with historical snapshots, movement trends, competitor discovery, SERP feature monitoring, keyword research, technical audits, backlink analysis, and Google Search Console synchronization. Its AI visibility monitoring covers ChatGPT, Claude, Gemini, Grok, Perplexity, and Google AI Overviews, giving teams a broader view of how brands and pages appear across search and answer engines.
Pricing is structured around tracking capacity and refresh frequency. Starter costs $49 per month and includes 250 tracked keywords, three active projects, competitor tracking, and Google desktop and mobile tracking with weekly updates. Pro costs $149 per month, raises capacity to 1,000 keywords and 10 projects, and adds daily updates, API access, and MCP access. Agency costs $299 per month and includes 5,000 keywords, 50 projects, daily updates, white-label reports, API access, and MCP access. A seven-day free trial is available. The published plans make Starter suitable for smaller tracking programs, while agencies and larger teams have clearer reasons to move up.
Google is the central platform fit: SERPs supports desktop and mobile tracking across 50,000+ locations, with global location coverage and competitor analysis based on ranking overlap or curated lists. API access and MCP access on higher tiers support querying rankings, research, audit findings, and citation data through compatible tools, with integrations including Google Search Console, Claude, Cursor, and MCP-compatible clients. The trade-off is its Google-only search coverage, so teams requiring Bing or Yahoo tracking should choose another platform. SERPs fits organizations prioritizing precise Google locations, historical data, and AI visibility; it is less suitable for teams needing broader search-engine coverage or a larger starter keyword allowance.
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SERPs pricing
All 3 SERPs plans and prices →
SERPs fact sheet
| Free plan | No |
|---|---|
| Paid from | $490/yr |
| Keyword limit | 250 keywords |
| Update frequency | Weekly |
| Location tracking | Global |
| Competitor tracking | Yes |
| Search engines | |
| Mobile rank tracking | Yes |
| Historical ranking data | Yes |
| Free trial | 7 days · card required |
| Deployment | Cloud |
| Platforms | Web |
| Support | |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 1 integrations: Google Search Console |
| Pricing | 7-day trial (source) |
| Website | serps.io |
| Facts checked | 22 Sep 2026 |
SERPs integrations
SERPs lists 1 integrations on its own site.
- Google Search Console
Alternatives to SERPs
- SE RankingA broad SEO workspace that combines rank tracking with audits, research, reporting, and APIs.9.3
- SERPWatcherA focused Google rank tracker with Mangools integrations and a free option.9.1
- Local Search GridA focused Google Search and Maps tracker for comparing local visibility by location.9.0
Also Ranked In
SERPs is ranked in 2 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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