ReviewReply review
A focused Google review workflow with approvals, automation, and location analytics.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
ReviewReply is a web-based review management product for businesses that need to handle Google Business Profile reviews across multiple locations. It connects locations, synchronizes reviews, generates AI responses, and supports either approval-based workflows or automatic posting. Its positioning fits dental practices, restaurants, hotels, home services, auto repair, medical clinics, fitness studios, and law firms that want controlled review-response automation rather than a broad review-source platform.
Pricing is structured across Starter, Growth, and Scale, with monthly and annual options. Starter costs $49 per month or $490 per year and includes AI response generation, an approval queue, email notifications, basic analytics, and one team member. Growth costs $149 per month or $1,490 per year and adds auto-post responses, SMS notifications, full analytics, five team members, and brand voice overrides per location. Scale costs $349 per month or $3,490 per year and adds API access, webhook integrations, priority support, unlimited team members, and custom response templates. A 14-day trial is available without a credit card, but there is no free plan.
The product’s strongest fit is teams that need review automation with human control. Configurable delays, sensitive-review risk detection, escalation, approval actions, and notifications help define how responses move from generation to publication. The multi-location dashboard adds rating, response-rate, sentiment, and location analytics, while Growth and Scale expand team and automation capacity. Google Business Profile is the listed integration, so organizations managing reviews beyond that ecosystem should choose a broader platform. Smaller teams may find Starter sufficient, while larger operations needing APIs, webhooks, or unlimited team members should consider Scale.
ReviewReply pros and cons
- Where it wins
- Approval queue supports editing, regenerating, approving, or skipping replies
- Brand voice, phrases, and response rules guide AI-generated responses
- Multi-location analytics covers ratings, sentiment, response rates, and locations
- Where it doesn't
- Starter supports only one team member
- The $49 monthly entry tier supports up to three locations
- Review synchronization is focused on Google Business Profile
ReviewReply fact sheet, pricing and score →
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