RetailNext review
A specialized retail platform linking shopper behavior, video, POS, and asset protection.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
RetailNext is a retail intelligence platform for physical-store operators that combines shopper analytics, video management, and asset-protection workflows. It is suited to teams across operations, merchandising, marketing, store design, and loss prevention, from individual locations to global store networks. Its scope covers people counting, shopper journeys, dwell, engagement, traffic forecasting, occupancy, behavioral analytics, and POS-linked video workflows.
Its strongest fit is the connection between retail events and visual context. Real-time alerts can identify suspicious behavior and high-risk transactions, while POS exception reporting links unusual transactions to video. Searchable video includes metadata and event tagging, giving teams a way to investigate recorded events. The platform also supports analog and IP cameras, EAS systems, and door alarms, alongside POS systems. These capabilities make it relevant where store operations and loss prevention need shared visibility rather than separate analytics and security tools.
RetailNext is specialized, so it makes the most sense for physical retailers that need shopper measurement and asset-protection analysis in the same platform. The published pricing model is contact sales, with personalized estimates based on stores, entrances, industry, region, and technology setup rather than fixed public plans. Deployments use a hybrid model and can include the Aurora sensor, cameras, POS connections, and security systems, making the technology setup an important part of planning. Cloud video storage plus web and mobile access extends availability beyond the store. Retailers seeking a focused combination of shopper intelligence, video, and POS analysis should consider it; organizations outside physical retail or looking for a general-purpose video analytics product should look elsewhere.
RetailNext pros and cons
- Where it wins
- Links POS exceptions and security events to searchable video
- Measures journeys, paths, dwell, engagement, traffic, and occupancy
- Supports people counting with staff exclusion and group counting
- Where it doesn't
- Designed for physical retail rather than broad industry use
- Pricing requires a personalized estimate through sales
- Hybrid deployments may require multiple store technologies
RetailNext fact sheet, pricing and score →
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