Prospio review
A focused choice for turning known website visitors into prioritized sales actions.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Prospio is a web-based sales intelligence platform for founder-led sales teams, SDR and BDR teams, and outbound agencies. It matches tracked outbound clicks to known leads, displays live website activity, enriches contact records where data is available, and ranks prospects using fit, engagement, recency, and campaign context. Its core workflow is designed for teams that want to identify interested visitors and prioritize follow-up rather than manage broad lead-generation activity across many channels.
The published plans show a clear progression in sales intelligence depth. Tracking Only costs £199 per month and includes a tracking snippet, tracked links, known visitor identification, a live visitor dashboard, lead activity timelines, basic intent alerts, and email and Slack notifications. Prospio Teams costs £1,499 per month and adds the Hot Leads queue, AI fit and intent scoring, contact enrichment where available, campaign and source attribution, CRM-ready activity context, and HubSpot and Salesforce sync. Prospio Managed costs £2,999 per month and adds ICP and targeting setup, lead sourcing and enrichment, campaign setup and optimisation, outbound sequences, follow-up playbooks, and performance reporting. Enterprise has custom pricing and adds workspace controls, custom routing, advanced integrations, SSO, and dedicated onboarding and success support.
Prospio fits teams that already rely on outbound campaigns and want live visitor signals connected to sales action. Known visitor identification, ranked hot-lead and call queues, contact enrichment, Slack routing, CSV lead import, and CRM sync give the platform a focused path from engagement to follow-up. Integrations include HubSpot, Salesforce, Slack, Instantly, and GMass. Teams seeking a broader lead-generation suite, a lower-cost entry point, or workflows beyond visitor-led prioritization should consider an alternative; Prospio is most suitable when identifying and acting on high-intent website visitors is the central requirement.
Prospio pros and cons
- Where it wins
- Identifies known visitors and shows live activity with alerts
- AI fit and intent scoring supports prioritized lead queues
- HubSpot and Salesforce sync adds CRM-ready activity context
- Where it doesn't
- Entry pricing starts at £199 per month with no free plan
- Advanced scoring and hot-lead queues start at £1,499 per month
- Web-based workflow focuses narrowly on visitor-led outbound sales
Prospio fact sheet, pricing and score →
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