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Plotline

#23 of 26 in Mobile Marketing Automation Software

Plotline: A capable engagement platform for teams that need advanced in-app experiences and orchestration. Ranked #23 of 26 in Mobile Marketing Automation Software by our editors (6.7/10); pricing: Paid; best for teams needing rich in-app engagement experiences.

6.7/10Editor score
Plotline6.7 Visit Plotline

At a glance

  • Editor score
    6.7 / 10
  • Pricing
    Paid
  • Best for
    Teams needing rich in-app engagement experiences
  • Free plan
    No
  • Paid from
    $999/mo
  • Visual journey builder
    Yes
  • Facts checked
    20 Sep 2026
Plotline screenshot
  • Where it wins

    • Rich formats including stories, videos, widgets, surveys, and gamification
    • Real-time targeting, cohort sync, experimentation, and conversion analytics
    • Journey orchestration across in-app, push, email, WhatsApp, SMS, and voice
  • Where it doesn't

    • Starter begins at $999 per month
    • Variable impression pricing applies alongside the fixed monthly fee
    • Advanced capabilities are distributed across higher-tier plans

Our verdict on Plotline

Plotline is a customer engagement platform for product and growth teams at consumer apps. It supports in-app tooltips, spotlights, coachmarks, bottom sheets, surveys, stories, videos, carousels, grids, native widgets, and gamification. Targeting can use real-time events and user attributes, while integrations with analytics and marketing platforms support audience and campaign workflows. Plotline supports web, iOS, Android, React Native, Flutter, and progressive web apps.

Pricing is structured around paid monthly plans and a three-month paid pilot rather than a free plan. The Starter plan costs $999 per month and includes drag-and-drop templates, segmentation and targeting, impact measurement, cohort sync from Amplitude, Mixpanel, and other tools, plus email support. Growth costs $2,499 per month and adds Stories, videos, PiP, native widgets, advanced targeting, A/B/n testing, and a 30-day onboarding program. Enterprise adds gamification, account roles and permissions, activity logs, dedicated support and customer success, and off-app channels. Pricing combines a fixed monthly fee based on MAU tier with variable impression pricing.

Plotline is strongest where in-app engagement is central to the product experience and teams need more than basic messaging. Its visual journey builder supports branching and conditional logic, while A/B and multivariate testing, campaign impact measurement, and conversion analytics support structured optimization. Cohort synchronization and integrations including Amplitude, Mixpanel-related workflows, Adobe Marketing Cloud, Braze, Airship, AppsFlyer, Branch, and others extend its ecosystem fit. Teams seeking rich formats, experimentation, and cross-channel journeys should consider Plotline; those needing a lower-cost entry point may prefer a simpler tool.

Your product? Our editors can test Plotline in depth and publish a review, labelled as paid · from $149/mo →

Plotline pricing

Plans Paid No free plan — trial or paid only. Prices checked 20 Sep 2026.
See plans on plotline.so

All 3 Plotline plans and prices →

Plotline fact sheet

Free planNo
Paid from$999/mo
Mobile OS supportIos_and_android
Mobile analyticsYes
Behavioral triggersYes
Visual journey builderYes
A/B testingYes
Data exportYes
DeploymentCloud, Mobile
PlatformsWeb, iOS, Android
Compliance & securityGDPR, SOC 2, ISO 27001
SupportEmail, Community, Docs · 24/7
Built forSmall business, Mid-market, Enterprise (editorial estimate)
Integrations20 integrations: Adobe Marketing Cloud, Airship, Airtable, Amazon Redshift, Amplitude, Appcues … See all →
PricingPaid (source)
Websiteplotline.so
Facts checked20 Sep 2026

Plotline integrations

Plotline lists 20 integrations on its own site.

  • Adobe Marketing Cloud
  • Airship
  • Airtable
  • Amazon Redshift
  • Amplitude
  • Appcues
  • AppsFlyer
  • Bloomreach
  • Branch
  • Braze
  • Census
  • CleverTap
  • ClickHouse
  • Contentful
  • Dynamic Yield
  • Emarsys
  • FullStory
  • Google Ads
  • Google Analytics
  • Google BigQuery

See all Plotline integrations →

Alternatives to Plotline

See all Plotline alternatives →

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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Plotline for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.

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Featured on iTechGuides

Featured on iTechGuides — Plotline 6.7/10

Plotline is listed in our Mobile Marketing Automation Software directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

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