Omnata Sync review
A low-cost Snowflake activation tool with bidirectional sync and usage-based pricing.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Omnata Sync is a Snowflake Native App for data teams and enterprises moving information between Snowflake and SaaS applications or databases. It supports inbound ingestion into Snowflake, outbound reverse sync to operational applications, and bidirectional synchronization. Its Streamlit-based interface provides no-code sync configuration and monitoring, while data and credentials remain within the customer's Snowflake account. The product is aimed at teams that want warehouse-native activation without standalone middleware.
Pricing is usage-based rather than organized around a conventional monthly plan. The published plans show Microsoft Entra ID — Initial at $2 USD per day for the first sync-direction to one connection, and Microsoft Entra ID — Additional at $2 USD per day for each extra connection. Google Sheets — Free includes bidirectional sync plus unlimited syncs and connections, while Slack — Free includes bidirectional sync. A free plan and a 30-day free trial are available, and some plugins have custom pricing. This structure suits teams that want to scale cost with sync activity, but buyers should assess connection and plugin requirements before estimating spend.
The feature set goes beyond basic transfers: incremental synchronization, full record change history, rate-limit optimization, scheduled syncs, dbt workflow orchestration, and custom plugin development through a Python SDK are included. Listed integrations span Airtable, Google Sheets, HubSpot, Jira, Marketo, Meta Ads, Microsoft Dynamics Business Central, and other business systems. Omnata Sync is a strong fit for Snowflake-centered teams that need both inbound and outbound workflows. Teams requiring broader verified warehouse coverage or more than one destination connector should consider an alternative with a wider connector footprint.
Omnata Sync pros and cons
- Where it wins
- Starts at $2 per sync-direction per day
- Supports bidirectional and incremental synchronization
- Includes dbt orchestration and custom Python plugin development
- Where it doesn't
- The verified warehouse footprint covers Snowflake only
- The verified destination connector count is one
- Some plugins have custom pricing
Omnata Sync fact sheet, pricing and score →
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