Mywellness CRM review
A broad fitness CRM combining coaching, scheduling, marketing, apps, and analytics.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Mywellness CRM is a fitness and wellness management platform for gyms, studios, wellness centers, and related facilities. It brings together client coaching, program assignment, class and staff scheduling, branded member and staff apps, client health history, assessments, marketing campaigns, automated communications, online bookings, payments, shop sales, and business analytics. Fitness businesses that want marketing activity connected to day-to-day member operations are the clearest fit, particularly organizations managing both coaching and engagement journeys.
The published plans are Starter, Program, Boost, and Go Hybrid. Starter includes the Member App and Staff App, class and staff scheduling, a programs library, Shop, and Journey automations. Program, Boost, and Go Hybrid list those same capabilities and add Custom programs. This plan structure gives businesses named options for different operating models, while the published highlights show the strongest distinction between Starter and the other three plans. Buyers should compare the plan details with their coaching and program-delivery requirements before choosing an option.
Mywellness CRM is designed to sit within a wider fitness technology environment. Its integrations cover fitness and health management systems, connected fitness equipment, fitness and wellness apps, and wearables. That ecosystem fit matters for facilities that want operational data, coaching activity, communications, and performance tracking in one product. The platform also carries a long operating history, with a founding year of 1983, and is presented by Technogym S.p.A. Businesses seeking a combined gym-management and marketing system should consider it; teams focused only on campaign execution may prefer a narrower marketing tool.
Mywellness CRM pros and cons
- Where it wins
- Combines marketing campaigns with coaching, scheduling, and client records
- Supports branded member and staff apps plus online bookings and payments
- Connects with fitness systems, equipment, apps, and wearables
- Where it doesn't
- The listed platform is web
- Four plans have closely overlapping published feature lists
- Its broad scope may exceed the needs of marketing-only teams
Mywellness CRM fact sheet, pricing and score →
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