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MentionWatch review

#26 of 30 in AI Social Listening ToolsSocial Media Listening Software

Affordable monitoring across five major networks, with scheduled scans and a 3,000-mention limit.

6.9/10Editor score
MentionWatch6.9 Visit MentionWatch

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

MentionWatch is a web-based social listening tool for entrepreneurs, small businesses, and small teams tracking conversations across major social networks. It monitors keywords and hashtags on YouTube, Instagram, TikTok, X/Twitter, and Facebook, then organizes sentiment, engagement, platform, and creator insights in a dashboard. Competitor mention tracking, custom rules, alerts, filtering, CSV export, and historical data support routine monitoring without requiring a broad enterprise workflow.

Pricing is structured around a 14-day trial and two paid plans. The trial includes Instagram and TikTok monitoring, one keyword or hashtag, a weekly scan cycle, and three months of history. Starter costs $29 per month and adds YouTube, Instagram, TikTok, and Twitter monitoring, three keywords or hashtags, a 24-hour scan cycle, and three-month history. Growth costs $79 per month and covers all five listed networks, eight keywords or hashtags, a 12-hour scan cycle, and three-month history. The published plans show a paid product rather than a no-time-limit free tier.

Its strongest fit is for teams that need practical cross-platform coverage, AI sentiment labels, competitor tracking, and lightweight reporting at a defined monthly cost. Advanced filtering by platform, sentiment, and keyword can help narrow large monitoring sets, while CSV export supports further analysis. The trade-off is scope: the 3,000-mention limit, limited historical period, scheduled scans, and plan-based keyword and network allowances may constrain high-volume or real-time programs. Teams needing continuous monitoring or broader listening capacity should consider an alternative; smaller teams with focused tracking needs are the natural audience.

MentionWatch pros and cons

  • Where it wins
    • Monitors YouTube, Instagram, TikTok, X/Twitter, and Facebook
    • Adds AI sentiment, competitor tracking, alerts, and custom rules
    • Provides filtering, CSV export, and mention, engagement, and platform analytics
  • Where it doesn't
    • Monitoring is limited to 3,000 mentions
    • Plans use scheduled scan cycles rather than continuous real-time monitoring
    • Starter covers four networks and three keywords or hashtags

MentionWatch fact sheet, pricing and score →

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